Do You Aim for Convenience or Results? Do you set everything to automatic fill, order, payment, or posting? Or do you take the time to understand your audience and prepare information accordingly?
At the end of every IMSD GEEKY 2.0 class, Community Manager Chad Hyams is allowed a few minutes to climb up on his 'soap box' and vent to the class about something that people are doing that he doesn't think they should be doing! It is always very entertaining and usually educational. (When you see this microphone image during class, get ready!)
During the class Twitter for Real Estate, Chad was really worked up about a certain question asked by a student. She asked, "My co-worker said somehow you can link your Facebook to your Twitter, so when you post it automatically tweets. Would you recommend this?"
If you are automatically posting between your Twitter, Facebook and Instagram accounts for your business, Chad Hyams is telling you to STOP IT! While convenient, this auto-post between your social media sites will not deliver results.
Tweets Are Not Wall Posts, Stop Pretending! Think about the different language of Twitter vs Facebook. Your tweets can only be 140 characters and will 'mention' people or use a # (hashtag) to follow a topic. How would this translate to your Facebook business page? On Facebook you are able to enter thousands of charaters into a post and add images, videos, links, check-in places and tag people with you. If you tried to tweet your Facebook post it would only have a certain number of characters. They two platforms do not translate between each other.
Watch this super short clip so you can hear Chad Hyams speak about linking your social media updates.
Asking Do You Aim for Convenience or Results? then jumping on the soap box about it is just one of the many perks you receive with IMSD!