Yarnell Ice Cream Co old billfold. What approximate date was it, Sleuths?

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Real Estate Agent with RE/MAX Advantage

I have too much stuff?  Not expensive stuff but just stuff that the family has stuck back over the years.

One of these things is this billfold given away by Yarnell Ice Cream.  It has a neat picture on the front and it has the info saying that it has a secret compartment for hiding really good stuff.  I didn't unfold that secret compartment so I may be missing something.

The picture on the front looks good and is encased with plastic.  I'd like to know what the approximate date of this billfold was.  It was actually a nice giveaway at the time.  Lots of little kids may have stuck these in their pockets and hoped that dollar bills would soon follow.  So, Super Sleuths, do you remember these?  I am putting it for sale on ebay and need a date if possible.

Yarnell Ice Cream billfold

 

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Arkansas White County Searcy Old Searcy Arkansas
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Anonymous
Anita Fuller

The picture on the billfold is NOT the Yarnell's of my day.  To me, the built -on building on the right should give somebody a clue.  If you really need to know exactly, call Eddie Best.  He will know.

Jan 21, 2013 11:53 PM #1
Anonymous
Mary Dunn

Can't give you a date.  Don will likely be able to give you the model of the truck.

I do know the truck is parked directy in front of the soda fountain where I worked in 1959.  The double doors on the "step-up" to what Anita called "the building on the right" was the office area.  The ice cream plant was accessible at the rear of the fountain part of the building.

Jan 22, 2013 01:36 AM #2
Anonymous
Anita Fuller

Mary, Don should be able to tell us more than the truck model.  Paula worked there in the ice cream parlor for a short time, I THINK.  

This doesn't look like my memory of the ice cream parlor.  Two of my '54 classmates worked in there:  Daphna Knight and Carolyn Dunn.  I remember banana splits were 35 cents. again I THINK.

Jan 22, 2013 02:50 AM #3
Rainmaker
1,149,194
Barbara S. Duncan
RE/MAX Advantage - Searcy, AR
GRI, e-PRO, Executive Broker, Searcy AR

Anita, why would Eddie Best know.  Did he work there?

Mary, dating it will probably be difficult.  I am mostly curious.  It is an unusual giveaway for sure.

Anita and Mary, I wish we still had an ice cream parlor down there.  I never understood why a place that makes ice cream would not have a place where folks could go in and test the product with an ice cream cone or milk shake or something.

Jan 22, 2013 07:10 AM #4
Anonymous
Anita Fuller

Barbara:  aside from the Yarnell's.....Eddie Best is MR. YARNELL'S ICECREAM.  HE was high up in the organization chair for years.  

Couldn't agree more about the ice cream parlor. Let's get up a petition.

Bob is to be on the Searcy Radio station this morning at 7:00, so give him a listen IF you're up and about.  All this is your fault, you know.  It is 5:l0 a.m. as I'm writing this, been up since 4:30.

Jan 22, 2013 07:10 PM #5
Rainer
258,496
Don Thompson
Donthomp Associates - Sunnyvale, CA

I have been searching for information about Yarnells and have been disappointed with how few pictures there are of the front of the company across from the park. Barbara, your billfold pic is the best one I have seen.

I read many articles and tried to find something about the expansion from the ice cream parlor to the right toward Pleasure St. I worked there in 1953 and I think the parlor ended the building as seen from the park. I wrote about some of my Yarnells experence in this blog

I have come back and edited this after thinking awhile. I believe the part to the right was there when I worked there in the mid 50's. In fact. I think the upper part of the building was where containers and supplies were stored. A nice break from working on the popcicle, fudgecicle, and bar line was to go up there and do inventory or restack things. In conclusion, I think the photo is from the early 50's which would match the vehicles.

Dear Paula Anne did not work in the parlor, Anita.  She worked at Sterlings and Hawkins Hospital.

When I worked at Yarnells, I did go to the parlor for breaks and have some ice cream. Couldn't get enough of that Yarnells! I would also go accross street to the library and borrow the telephone to call Paula since We didn't have a phone at home. 

I only worked at Yarnells for 6 weeks because I found a higher paying job at a department store thanks to Harold Gene Sullivan.

Here's a view of the production line.

Yarnells Ice Cream Production Line

Ya'll might enjoy this Youtube video of a Yarnells commercial featuring the Searcy High School marching band. Note that The featured drum major was a talented actor who had experience in marching band from another high school.


Jan 22, 2013 11:46 PM #6
Rainmaker
1,149,194
Barbara S. Duncan
RE/MAX Advantage - Searcy, AR
GRI, e-PRO, Executive Broker, Searcy AR

Anita, we missed Bob on the radio interview but we will see you tomorrow night.

Jan 23, 2013 09:24 AM #7
Rainmaker
1,149,194
Barbara S. Duncan
RE/MAX Advantage - Searcy, AR
GRI, e-PRO, Executive Broker, Searcy AR

Don, that was a good memory trip with the old blog and the video.  But you say the drum major was not a Searcy person?  In the picture, the windows look like the old crank out kind.  Here's what they look like now.

Yarnell Ice Cream Searcy AR

That must have saved a lot of money on energy bills.  But I do like the homey look of the old Yarnell's, don't you?

Jan 23, 2013 09:35 AM #8
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Rainmaker
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Barbara S. Duncan

GRI, e-PRO, Executive Broker, Searcy AR
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