I have noticed recently that there is much talk about skipping the annoying open house when you list your home because, "It invites people to go through your home." Many times this sentiment is echoed by agents saying it never sells a home and is a waste of time. At den Boer homes, we hold open houses for every home we list within the first 10 days unless our client is firmly against it. We know that when done properly, they are 100% successful. Let me explain.
First of all, when you list your home, you are inviting interested parties to come into your home and look around. I am not sure how this is different from an open house scenario. Next, an open house is all about exposure for your home. If the listing agent properly advertises the open house at least a week in advance, notifies the neighbors, sets out signage, and uses a host agent to be with them at the open house, then even if no one shows up the extra advertising garners extra exposure for the home. Many times a prospective buyer will notice the open house, not have time to come by then, but notify their agent about it and come see the home later. A success for the Open house, but not noticed by the listing agent.
Open houses, when done correctly, are always successful and safe. If you would like to know more about our Open House plans, contact us now. We love to talk about our successful clients!!
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