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Real Estate Website Design and Content

By
Real Estate Broker/Owner with Real Living GreatWest

In the present trend of online business marketing, real estate is very active on the internet. Many lucrative deals are made and closed online. In such a context, it is very essential for real estate agents to have attractive and informative websites for effective online business marketing. The design and content of the website play an important role in generating traffic to the website by drawing visitors. Here is a peek on the design and content of the best real estate websites.

A client benefits from the real estate website without any expenditure. For this, the website link must be search engine friendly and must support many inbound links. The link must be optimized to get a good search engine ranking. It should also be a free real estate marketing website. Such a real estate website must be well designed with the following properties.

A real estate website must be scalable. Whether you are a pioneer in real estate online marketing or you want a seasoned web presence, a scalable website offers a guaranteed online presence. The website must be simple with easy graphical user interface that makes use of ‘click on point’ at all levels. Also an interactive website will be an added advantage.

An elegant website must display clear layouts and strong themes with pleasant color combinations. Including pictures in websites can help to make them more attractive. It must be designed to encourage visitors to revisit and aspire to establish a relationship with the client. The website must give power to the agent’s performance in competition.

The content of a real estate website must provide the information and resources to the potential buyers’ and sellers’ query. The website must make use of MLS to provide Internet Data Exchange among brokers. There must also be a search dialog box to enable visitors to search for specific property of their interest. Statistics must be included on the website to give a picture of the real estate market in that particular area.

A real estate website must provide description of the city, county, state and federal government offices in that area with their respective links and other local utilities. A visitor will like to be given a picture of the geographical position of the locality of the property. Including maps on the website by making use of the interactive mapping services is sure to popularize the website. Creating blogs on the website will keep the website interactive and have visitors coming back for fresh updates.

With the advent of community pictures and videos on the internet, the web content can be supported through the multimedia files. Incorporating various latest technologies can optimize a real estate website on the search engine listings and among the clients.

 

For additional resources and information please visit the following sites.

Resource Links:

http://www.gmacrealestate.com

Bill Fields All Star Coaching Program: http://www.AllStarCoaching.net
GreatWest GMAC Search all MLS Listings:
http://www.LocalHomeLink.com
GreatWest GMAC Consumer Buyer/Seller Blog:
http://www.GreatWestBlog.com

T. Sami Siddiqui (Broker/ Owner) Buzz About Sacramento Blog: http://www.samisiddiquiblog.com
Brodie Stephens (Executive Vice President) One Stop Blog:
http://www.brodiestephensblog.com
GreatWest Podcasts- Weekly Updates on new REO, Short Sale, Bank Owned Foreclosure Listings:
http://www.HouseTalkOnline.com
GreatWest Videos:
http://www.youtube.com/brodiestephens
Facebook Brodie Stephens Profile Page:
http://www.facebook.com/brodiestephens
Facebook GreatWest Profile Page:
http://www.facebook.com/searchmlshomesforsale
MySpace Brodie Stephens Blog:
http://www.myspace.com/brodiestephens
MySpace GreatWest Blog:
http://www.myspace.com/greatwest
Picasa Web Album:
http://picasaweb.google.com/brodiestephens

GreatWest Real Estate Careers- GMAC is looking for Professional Realtors to Join Us: http://www.CareersWithUs.com
Global Employee Relocation:
http://www.employeerelocation.blogspot.com
Apply for a Loan:
http://www.choice1funding.com

ActiveRain Blog Brodie: http://activerain.com/blogs/brodiestephens

ActiveRain Blog Company:http://activerain.com/blogs/greatwestgmac

Sacbee:http://www.sacbee.com

Company WordPress Site:http://www.thehomeholders.com

Real Living:http://www.realliving.com