It seems that people think real estate agents sell homes. I think we market homes so buyers can find the one that fits them best.
Buyers don't buy because a real estate agent says buy...they buy because the home has the right features and benefits for the buyer. It is the right location, right number of bedrooms and layout to meet the buyer's needs. That's why the current owner of the home, you chose to buy, bought the home too.
So agents help match buyers and seller through marketing, exposure...showings. It is no secret that selling is a rule of numbers. The more home showings the faster the sale. Of course price, location, condition, layout are key ingredients to selling but proper marketing to promote the home to buyers and buyers agents is the bottom line in the selling process.
Finding the right home is because of proper promotion and using a knowledgeable agent that can help you find the right home. The right agent could be you're most valuable asset. Local knowledge a buyer's agent can provide, even if you live in the same town or area, could also prove to be valuable in the purchase and future sale when the time comes.
Local knowledge can mean getting the right location and turning you homes investment into a profit. It can also be the difference in buying and then finding out a shopping mall is in the future growth plans and hasn't been debated or published. Knowing what is going on in short and long term community growth plan.
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