Who says blogging on Real Estate industry topics does NOT get you noticed?

This is a tale that stresses the importance of and reason for finding your own blog voice and sharing your own voice.

Recently, I was approached by Design Talk, an amazingly popular on-line consumer oriented design site, with an idea they had for me to guest write a blog on why vacant homes are harder to sell then furnished homes.

Well, after doing a bit of research and learning that Design Talk gets approximately 7000 hits a day, I decided it would be a VERY good idea to write the post. My only stipulation was that I could also put the same article up on my own "pretty" blog site... better known as Home Staging Rants & Ravings. Well, the editors agreed and I did post the article on my site last Thursday.

ONLY then, after posting it on my other blog site did I discover it had been picked up by USA TODAY and posted on their on-line site. Click Here to see it there.

THEN I entered the post into this weeks 54th edition of the Carnival of Real Estate which was hosted by Realty Thoughts! THERE... it was voted to be one of the 6 top post for the week by Erik Hersman. THANKS ERIK!

WOW! Who would have thought a story about emptiness/vacancy/nothingness would be thought to be filled with so much information.

Anyway... Yudda Yudda Yudda, Blah Blah Blah! Enough about the popularity of this topic and this post.

So, what DID I actually have to say about the salibility of vacant properties? Well to surmise, I said that a vacant properties will be more difficult to sell than a furnished home. 

BUT... To get the nitty gritty details you will have to click here: Vacant Homes: How They Suck Away Sales Potential and read for yourself.

Stage It Forward...

Me

PS: The article is the first of a multi-part series.

 

 
Post is included in group: Stage It Forward...

36 Comments on One Blog Post on "Emptiness" Sure Did Fill Up the Blogosphere!

AUG
13
2007
611,506 Points 244 Featured Posts Localism Sponsor Outside Blog
Craig, Good to see you my friend.  OK I'm off to read your article just wanted to make sure to say Hi before I forgot.
7:12pm • #1

Hi Craig - let me amongst the first to say Bravo and well done! Your article was precise and to the point and very well written. When you are on Oprah or the Today Show talking about Staging I can say - "I know him - he's on Active Rain":)

Stephanie

7:15pm • #2
186,509 Points 28 Featured Posts Outside Blog
That's great news and great publicity for you (and for the whole staging industry).  Kudos!
7:17pm • #3
Congrats!  As a firm believer in staging, I think it's fantastic that your article received so much attention.  Hopefully more consumers will begin to see the light!
7:24pm • #4
1 Featured Post
Congrats man, Now take the publicity and build on it while you can.
7:34pm • #5
135,825 Points 15 Featured Posts Outside Blog
Craig - you are the man.  The B&A under the stairs is fantastic - in the before it is hard to picture how anything would look nice there.  You are the master.  Everyone should go check out the pics in the last link in the post. 
7:40pm • #6
4 Featured Posts
Craig - I am so happy for you. We (Home Stagers) couldn't have asked for a better spokesperson for this fantastic article.  You are truly an inspiration to all!  Thank you.   
7:52pm • #7
14 Featured Posts
Great article and congratulations on the Design Talk blog. 
7:57pm • #8
188,264 Points 4 Featured Posts Outside Blog

That's fantastic, Craig.  You serve our industry so proudly!

Off to check out the article!

Kathy

7:58pm • #9
613,364 Points 59 Featured Posts Localism Sponsor Outside Blog
Congratulations that is wonderful.  I am going to post a link to your article  on my pretty blog, oh OK it's not pretty but I still need to write something about staging.  I have a vacant listing. I told them not to move out.  You are a good spokesman for your industry.  
8:01pm • #10
131,334 Points 14 Featured Posts Outside Blog
Kudos to you Craig, they are smart people choosing you to write for them. I'll scoot right over and check them out.
8:25pm • #11

Craig, congratulations on such a fine article that it was picked up by everyone!  I'm off to read it now. 

Okay, I'm back.  I read the article and it is fabulous.  Tells sellers and realtors what we all want them to know.  By the way, beautiful job of staging.  Betty

8:36pm • #12
294,852 Points 100 Featured Posts Localism Sponsor Outside Blog
Craig, I'm heading over to read your post, but before I do, I wanted to leave a comment here.  You amaze me...All this recognition is well deserved...and many of us are learning as we observe your progress.  Thanks.! :)
8:55pm • #13
10 Featured Posts
Congratulations! Reminds me of the premise for the Seinfeld show - a show about nothing. And you know how much income THAT generated for him!
9:12pm • #14
110,135 Points 26 Featured Posts Localism Sponsor Outside Blog
Craig you are certainly one of the most talented people I've met and it's very gratifying to see that talent (and especially for such a NICE person too) getting such national recognition. Good luck my friend.
9:13pm • #15
212,247 Points 56 Featured Posts Outside Blog
Congrats Craig....that's pretty awesome, but I am not surprised.   I'm off to see the wizard......
9:39pm • #16
425,744 Points 90 Featured Posts Outside Blog
Congrats,Crag!  I'm not surprised either!
9:49pm • #17

Craig,

Great post. I stage mostly vacant and every thing you said is so. so, true. Staging vacant make a huge difference when trying to sell the home. Every one loves "eye candy" and that what we give them. Oh, love the before and afters who wouldn't want to live there.

10:53pm • #18
AUG
14
2007
126,322 Points 7 Featured Posts Outside Blog

I do read Design Talk! That's awesome!!! This is great news. I said over and over and over that we need to branch out of AR as well and this is a great example! I am also set to write 3 posts for a personal finance blog that has a pretty good readership (roughly 2000/day). Will keep you posted on that one ;)

Cheers,

Cindy 

12:12am • #19
111,591 Points 2 Featured Posts Localism Sponsor Outside Blog
Following down the same trail as the others... goin' to check this out. Congratulations on a super article Craig!
12:13am • #20
3 Featured Posts
Craig! This is so awesome! A great BIG Congrats!!  (USA Today?...have you come off the clouds yet? LOL!....WOW!!!!)   It has truely been a joy reading your work...I have learned so much from you! 
7:20am • #21
Congrats!!  I read the article and really enjoyed it ~ in fact I forwarded a link to my brother who is getting ready to list a vacant house!!  Thanks for the information.
8:58am • #22
107,009 Points 1 Featured Post Outside Blog

Craig, you're back and with such a BIG BANG!  I truly feel special that I know and have learned from the honorable CRAIG SCHILLER!

Congrats to you, my mentor & friend~!

9:15am • #23

Congrats, Craig!! You make me so proud.......I think I have a tear in my eye :)

(Please remember the little people)

Julia

9:33am • #24
2 Featured Posts

Way to go Craig...YEAH!!!!!

So proud of all of my fellow Stagers that are making the Press. 

You ROCK!!!

All the best,

Beth

9:35am • #25
Outside Blog

Craig - You are fabulous! Thank you for being articulate about how successful Staging is for everyone involved in the transaction! 

Looks like you get some Fireworks!

11:54am • #26
133,299 Points 46 Featured Posts Localism Sponsor Outside Blog
WAHOO Craig! Excellent article and one that should be read by every Realtor and home seller.
1:33pm • #27
6 Featured Posts
Craig, How many ways are there to say thank you? You have been and still are the best advertising machine the industry of home staging has. Congratulations. Thank You. Keep it up!
1:37pm • #28
6 Featured Posts
Now that's getting some good mileage out of a blog! Your pictures always say a thousand words Craig.
6:00pm • #29
185,923 Points 68 Featured Posts Outside Blog

THANK YOU THANK YOU THANK YOU... for all the kind words of support and encouragement.

I LOVE staging and come hell or high water I am going to do all that I can to get the word out there on ALL our behalfs... seller, realtor and stager.

Me

6:06pm • #30
AUG
15
2007

I continue to be amazed with your creativity and understanding of working the virtual marketing world!

 

Jo

11:09pm • #31
SEP
09
2007
Staging Schmaging!   You need to hit the media as the worlds next Donny Deutsch!  I have never seen a better (or more creative) PR and marketing guy!
9:18pm • #32
432,530 Points 47 Featured Posts Outside Blog
Craig - That is great - Getting recognized in USA today is an awesome achievement you should be proud of.
9:34pm • #33
SEP
10
2007
2 Featured Posts

How'd that go again?....AWESOME, AWESOME, AWESOME!  I love what you did with that room too!

Jackie

1:21am • #34
3 Featured Posts

Craig, you are toooo brilliant! I would rank listings in the following manner, best being first:

 

1 . Vacant but well staged. They look great, photograph beautifully and they're easy to show, no appointments, escaping pets, etc...

2. Occupied but spotlessly clean and well staged.

3. Vacant but clean.

4. Occupied and clean but un-staged.

5. Vacant but dirty

6. Occupied, cluttered and dirty. That's the perfect storm! 

2:21am • #35
400,879 Points 5 Featured Posts Outside Blog
Congratulations.  The publications are pretty darned fussy about which articles they would like to have written for them or request a right to reprint.  I look forward to learnib more about staging as our market in VA goes farther south each week
5:16am • #36

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Craig Schiller

Chicago, IL

More about me…

REAL ESTAGING, a nationally recognized leader in Staging.

Address: 131 South Lincoln Ave., Park Ridge, IL, 60068

Office Phone: (847) 384-9369

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These are the creative writings of Craig Schiller, a home staging professional, passionate real estate marketing professional and founder of the Real Estaging, one of the nation's leading home staging companies.


















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