Channeling backbiting for the full effect - ActiveRain channels
ActiveRain's got Channels. When you write to consumers use Consumer channels. IMHO when you write to tell others on ActiveRain, they are liars use a Professional channel. By using a professional channel you are talking to the liars not about them.
If you were posting calling your competitors liars where would you post that? Would you post publicly to consumers that your competitors are liars? Rebecca Diamond of Keller Williams in Bryn Mawr PA did.
Backbiting - calling others in the industry liars, lazy, stupid
Rebecca Diamond calling other agents liars, is Pennsylvania real estate news. That's one of the new community pages on ActiveRain. Rebecca's post got featured as well, so it is on the ActiveRain dashboard, thats where most of us read it. The tone sounds as if Rebecca is talking to others in the industry, not just about them to consumers.
Rebecca chose a consumer channel to say Open Houses: Stop Lying to Your Client!
What does ActiveRain say the channel the Home Selling channel Rebecca chose is about?
"How does one sell a home? What happens if you're upsidedown on your mortgage? How long does the escrow process take? The answers to these questions and more lie on this channel, created specifically to address those hard-to-answer questions that home sellers have."
Emphasis is mine to show talking to home sellers.
Confused by Channels? You should use consumer channels to talk to the General Public. Professional channels are for talking to those in the industry.
This post... I am talking about using ActiveRain channels... It's professional.
What professional channel do YOU use for calling others in the industry liars?
Backbiting could go in the ActiveRain channel if you are talking about ActiveRain members being liars. Or the Networking channel? Or perhaps the Offline Marketing Channel? All professional channels, for talking to others in the industry.
If I wanted to tell consumers in my community that real estate agents are lazy, liars, etc. I would use a consumer channel... and change the language to talk to consumers.
Or not....
Previous posts on ActiveRain channels:
ActiveRain's ActiveRain Channel is ActiveRain's Junk Drawer
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