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Invest Wisely to Get a Good Return

By House Hunt

Services for Real Estate Pros with HouseHunt.com DRE# 01297932

December 07, 2012 01:25 AM

Analyzing your ROI with the tools you have in place is a must for any real estate agent who invests back into his or her business. There are several things to keep in mind when forming a plan and following its effectiveness.

If lead generation is the top priority, be sure all communication gives prospects an opportunity to respond. That means promotional materials and listing pages should provide a call to action and include multiple ways to get back to you. That’s important because it gives every prospect a chance to reply no matter their preferred method.

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Bob Crane

Woodland Management Service / Woodland Real Estate, KW Diversified - Stevens Point, WI

Forestland Experts! 715-204-9671

Thanks Jaime, ROI is always important in any business, it does get difficult to determine with some of those pipeline filling internet prospecting projects though.

Dec 14, 2012 03:41 PM

House Hunt

HouseHunt.com - Huntington Beach, CA

Bob, there really is no way to project the actual ROI when it comes to the long term pipeline prospects… so you just have to make sure whatever you are investing in is at least giving you quality people who will eventually have a Real Estate need to add to your pipeline… even if the phone number is bad but the email address is good… with the right follow up system, those folks will come back to you if you are sending good materials when they are ready to purchase or sell. You just need to focus on building up your pipeline/database so eventually… the feast or famine cycle ends and you can work smarter not harder J

Dec 17, 2012 12:50 AM

Invest Wisely to Get a Good Return

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