NAR study: How Home Buyers Are Using Video
Have you checked this out? Below is a graphic on a recent NAR study showings how home buyers are using video in their searches.
Good points are made about load speeds, as well as the big NO-NO: Never set your video to automatically start unless you want to scare potential visitors away.
Google and NAR teamed up to study how consumers search for real estate online. The goal was to “better understand the evolving role of digital media in the consumer home search process.” So, how do home sellers use video in their home searches?
A picture is worth a thousand words...so here's the graph that breaks it down for you.
So, how are you using video to market your listings, your communities, to connect with home sellers, and to differentiate yourself from the competition?
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