I've always heard that it's easy to eat an elephant. You just do it one bite at a time. That makes sense, but it's still an elephant. An African elephant can weight from 8,800 - 15,000 pounds. That makes a Thanksgiving dinner seem like a snack.
I'm a big goal setter, but I'm also a big goal failure. I typically set goals for 
each year. Each goal has a time-frame in which to be completed and then a new one takes it's place, hence the forks full of elephant yummies. What I've found in the past four years is that my goals are more like helium balloons than edible elephant bites. Rather than sitting down for a tasty meal I'm watching my goals drift away off into space.
It hasn't been a bad thing, but the local market has been more like a river that has swollen it's banks than one that is being manipulated down a well defined path. I've found myself at the end of the year going, "Whew! What just happened?"
So, for 2015, I'm not making the typical goals I normally make. This year, I'm going to make process goals rather than achievement goals. I noticed that the achievement seems to find it's own way as long as I'm in the process. This year, I'll focus on marketing and brand building, office restructuring for maximum utility, course development for my real estate school, but I'm not going to focus on specific bottom line numbers. I've noticed those numbers seem to find their way beyond my goals when I'm efficient in what I do.
So, for 2015, I'll be eating my elephant with spicy sauce and hopefully by this time in December 2015 I'll be saying, "Whew! What just happened?" And, it will be good.
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