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Autographs Die As Selfies Catch Fire

By
Services for Real Estate Pros with The Silent Partner Marketing

I’ll never forget the first time my dad took me to a baseball game.

Shea Stadium. I can still hear – and sing – their old theme song.

But the most exciting part of the game wasn’t the game itself. It wasn’t the peanuts or the crackerjacks. Nope.

It was the autographs.

Whether we were at an MLB game or a minor league New Jersey Cardinals game, the goal was the same: Bring a baseball and get as many player autographs as you can.

I found one of those old baseballs recently. Looking back on the ball with nostalgia, I realized something.

I can’t read a single freaking autograph.

I started thinking back to all of the people I’ve met over the past few years. Major celebrities.   Musicians. Artists.

And it occurred to me that I don’t remember the last time I was interested in an autograph. Aside, of course, from on the dotted line as my company was closing a deal.

Selfies, on the other hand, fill the phones and computers at our offices.

One might argue that it’s unprofessional to ask Kimmy K. to pose for a selfie. I’d argue it’s just unprofessional to blast it out there to the whole world without her permission.

But let’s be honest. Most of these celebrities appreciate the exposure from countless fans. And if anything, they’d probably think it was a little more weird if someone DIDN’T ask for a selfie with them…but preferred an autograph.

Looks like the iPhone has killed the celeb-autographs-for-sale market. So will the next big move be handing down selfies to your grandkids…with their faces Photoshopped in?

Perhaps the real question is how are YOU using the selfie trend to grow your business?

Posted by
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Kyle Reyes is the President and Creative Director of The Silent Partner Marketing, a boutique marketing firm focused on helping businesses grow in an age of exploding technology.
 
Reyes is an acclaimed Keynote Speaker on entrepreneurship, leadership, marketing and social media.
 
The CEO is a former Producer of News and Special Projects, having worked in broadcast journalism for nearly a decade.  His team offers a marketing one-stop-shop, filling the role of a Chief Marketing Officer and support staff at a fraction of the cost of having to worry about the payroll, taxes, benefits, etc.
 
Reyes has appeared in multiple media outlets including Aol.Com, Yahoo and Bloomberg Business. 
 
You can find him on FacebookTwitter, Instagram and SnapChat (@dasilentpartner).  And he wants to connect with you on LinkedIn, so send him a request!
 
Lise Howe
Keller Williams Capital Properties - Washington, DC
Assoc. Broker in DC, MD, VA and attorney in DC

So is this the next blog - how we should be using selfies? I will look forward to reading that although I can't imagine blasting a selfie w/ a celebrity here at the closing table - not really my style but would love to see how to use selfies w/ "regular clients" 

Jul 28, 2015 11:40 PM
Raymond E. Camp
Ontario, NY

Good morning Kyle,

Now you make me wish I had take one of the old Kodak cameras for the stars and celebrities I have met.

Make yourself a great day.

Jul 28, 2015 11:58 PM
Bill Roberts
Brooks and Dunphy Real Estate - Oceanside, CA
"Baby Boomer" Retirement Planner

Ah  Kyle, Tell me it ain't so. Selfies? I think not.

Bill Robertst

Jul 29, 2015 12:06 AM
Nicole Doty - Gilbert Real Estate Expert
Zion Realty - Gilbert, AZ
Broker/Owner of Zion Realty ZionRealtyAZ.com

I take selfies with my cat sometimes and put it out on Facebook as something fun and non-business related for my followers. I know that makes me sound like the crazy cat lady but I can assure you I'm not. Josh just rolls his eyes at me. 

Jul 29, 2015 01:19 AM
Joe Pryor
The Virtual Real Estate Team - Oklahoma City, OK
REALTOR® - Oklahoma Investment Properties

Not a selfie person and I hope this trend dies soon. The selfie stick just makes it worse.

Jul 29, 2015 06:24 AM
Kyle Reyes
The Silent Partner Marketing - Manchester, CT

Lise Howe how about I take that on in the next video Q&A?

Jul 29, 2015 10:41 AM
Lise Howe
Keller Williams Capital Properties - Washington, DC
Assoc. Broker in DC, MD, VA and attorney in DC

Great idea! 

Jul 29, 2015 10:45 AM
1~Judi Barrett
Integrity Real Estate Services 116 SE AVE N, Idabel, OK 74745 - Idabel, OK
BS Ed, Integrity Real Estate Services -IDABEL OK

Kyle, I have not considered using selfies to benefit my business.  I do post pics of clients at closings, in my office.  

Jul 29, 2015 11:56 AM
Joe Petrowsky
Mortgage Consultant, Right Trac Financial Group, Inc. NMLS # 2709 - Manchester, CT
Your Mortgage Consultant for Life

Good morning Kyle. This is an area you know very well and can teach all of us.

Jul 29, 2015 08:41 PM
Praful Thakkar
LAER Realty Partners - Burlington, MA
Metro Boston Homes For Sale

Kyle Reyes - good point. Time changes - so does life and lifestyle!

Aug 06, 2015 02:41 PM
Barbara Todaro
RE/MAX Executive Realty - Happily Retired - Franklin, MA
Previously Affiliated with The Todaro Team

Good morning, Kyle Reyes I just emailed Lorraine to start taking selfies of herself next to the SOLD strip on the yard sign...and at the closing table with her clients....

Sep 12, 2015 08:31 PM
Sandy Padula & Norm Padula, JD, GRI
HomeSmart Realty West & Florida Realty Investments - , CA
Presence, Persistence & Perseverance

Kyle Reyes I would have missed your blog if not for Praful Thakkar . I don't do 'selfies' and find that as we seem to rapidly absorb new technologies that are supposed to make out lives better, we all seem to become more isolated from the real world of human interaction.

Sep 12, 2015 10:15 PM
Kyle Reyes
The Silent Partner Marketing - Manchester, CT

EXCELLENT, Barbara Todaro!

Sandy Padula and Norm Padula, JD, GRI technology and innovation is only as good as those using it - if we use it to enhance real world interaction instead of being in place of it...we win! 

Sep 13, 2015 12:37 AM
John Pusa
Glendale, CA

Kyle - Very true. Nowadays, people taking selfies photos everywhere. 

Sep 13, 2015 03:31 AM