First let me say
I LOVE ACTIVE RAIN & I LOVE REAL ESTATE
We all want to see the sold sign hanging outside of our listings. One of the things that I love about Active Rain is that we are a community of like minded people. We are Real Estate Professionals that are looking to succeed. Why else would we spend so much time populating a blog with information that is beneficial to our clients and Real Estate Professionals all across our country.
We are in a different market. It is a market that none of us has ever seen before. Some have seen a market similar, but not the same. So here is my question.
In 2008, What Has Been Your Most Successful Marketing Strategy?
I believe that the response may be helpful to others in the industry. I will give you my strategy first. It is pretty simple. I keep in touch with my potential clients and maintain a web presence. How do I do this? I blog just about every day. My blog comments are picked up within an hour by Google. Second, I send out a newsletter to my sphere of influenced and have been sending this for the past two years. When things got a little slim, I cut down the number of subscribers or I send every other month, but I stay in touch. I talk to everyone I meet and let them know that i am a Real Estate Consultant.
When I see those I have been in contact with, they will make comments like "we really appreciate the newsletter, your are still in real estate right?, I am going to have my friend call you, what do you think about the market, we are thinking about selling our house". I have gotten several listings as a direct result of blogging and my newsletter.
Now I NEED Your HELP
I need to know what you do to draw attention to a listing that is not getting the "looks" it deserves. We are priced competitively, the house is in good condition, but we are not getting the traffic I would like.
Thanks Again Active Rain Family
I Love You Guys
Leander McClain, Burlington County's Top Realtor & Real Estate Consultant 609-505-6578