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Some like it hot.

By
Real Estate Agent with YourStories Realty Group MA# 9517963

But not Texas hot, is what I would add. This week one of my tasks is to pump up an Open House I have scheduled for this weekend. I have my websites all set with the information. I have postcards made and two thirds of them are already handed out. Yes, you heard me correctly. I walked the farm neighborhood for the home I have for sale in hopes of finding that one family that is ready to move up to the nicer house. tas_michelle_in_ny I am looking for the family that is doing well in this economy and feeling good about their prospects enough to move from a smaller house to a larger one. I am looking for the person who is ready for the nicest house of the block. My belief from much of what I have read about real estate is that that person lives in a house that is twenty to thirty percent smaller, and less expensive than the one I have for sale. These people, according to NAR stats, will move within a five mile radius of where they live now because they have chosen the community, the just want to upgrade the house.

tas_mjyo_flickrTagging one hundred houses a day for four days in 105 degree heat is a chore. As I have been walking the neighborhoods new to me I am not thinking of the heat for the most part. I am observing the lawns, the artifacts of children in the home—like bikes in the yard and baseball gloves, I am looking at the roof and the front door that this family is so familiar with and wondering if they would like to walk through the door of the home I am hired to sell in the market. As I wipe the sweat and push off to the next front door and the next I am imagining all the families I am touching and what that message I am sharing with them is. Our desire to move forward in life is always about the attitude in which we approach each and every task. Would I prefer not to have to walk around in this heat, yes! Would I trade it for something else, yes, if I could be assured my message is conveyed. But here is the thing, I can’t be sure my message is being delivered unless I deliver it. Sure I could hire someone to do my work, but then I am not in the neighborhood understanding it from their perspective. So today the last batch will be delivered and on Sunday night I will know if it worked or not. I am anticipating success for this underpriced and wonderful home.

Posted by

Larry Lawfer, Realtor®YourStories Realty, It's all about you,

Larry Lawfer

Partner

Realtor®, Director of Marketing

YourStories Realty Group powered by Castles Unlimited®

837 Beacon St

Newton, MA 02459

larry@yourstoriesrealty.com, 617-774-8292

Jeremy K. Frost
Keller Williams Realty - Dripping Springs, TX
Associate Broker, ABR,CNE,CRS,ePro,PSA,RENE,SRS

You got to love that Texas heat! Best of luck with your open house!

Aug 20, 2010 02:44 AM
Larry Lawfer
YourStories Realty Group - Newton, MA
"I listen for a living." It's all about you.

Thanks Jeremy,

The Texas heat is a force of nature not unlike the New England winter.  Both go on way too long.

Aug 20, 2010 02:54 AM
Scott Hayes
(512) 786-8300 - Austin, TX
Realty Austin, Broker Associate

Enjoyable and insightful post Larry. I bet your dedication and focus pays off this weekend.

I was up in Dallas two weeks ago. As bad as Austin is, that 104-108 up there was flat out ridiculous.

Aug 20, 2010 03:36 AM
Bob Willis
Berkshire Hathaway HomeServices California Properties - Orange, CA
Orange County & L.A. County Real Estate Agent

Someone is going to love moving into that best house in the neighborhood.  They are going to love moving up, and will be thankful that you brought it to them.

Aug 20, 2010 03:51 AM
Larry Lawfer
YourStories Realty Group - Newton, MA
"I listen for a living." It's all about you.

From your lips to God's ears Bob, isn't that the way the phrase goes.  I will control what I can and leave the rest to the market, or divine providence whichever shows up first.

Aug 20, 2010 04:12 AM
Richard Weeks
Dallas, TX
REALTOR®, Broker

Larry,

Sounds like you are doing a great job in preperation.  Most just stick a sign in the yard, open the door and hope someone comes by.

Aug 20, 2010 04:23 AM
Deborah "Dee Dee" Garvin
C2 Financial - San Diego, CA
C2 Financial

Larry,  I love your comment:  "I can't be sure my message is being delivered unless I deliver it".  Great reason to know when to out source a portion of your job and when not!  To me...anything to do with my "audience" (agents, borrowers, financial planners, etc) are not to be out sourced.  Great post!

Aug 20, 2010 05:11 AM
Malcolm Johnston
Century 21 Lanthorn Real Estate LTD., Trenton, Ontario - Trenton, ON
Trenton Real Estate

Best of luck with the open house Larry. You sure are working hard for your clients.

Aug 20, 2010 10:09 AM
Ricki Eichler McCallum
CastNet Realty - Corpus Christi, TX
Broker,GRI,ABR, e-Pro, TAHS

Hope it works wonderfully for you.  I couldn't do what you did today. Too hot for me!

Aug 20, 2010 02:57 PM
Pat Haddad, ABR, CRS, ePRO, GRI
Keller Williams Indianapolis Metro NE - Carmel, IN
Carmel, Fishers, Westfield IN Real Estate Expert

Larry--I'll bet the neighbors were very impressed with your dedication and effort.  No doubt they will hold onto your information when it comes time to sell their homes!

Aug 20, 2010 03:04 PM
Annie Pinsker-Brown
Stage to Sell - LA Home Staging - Los Angeles, CA
Stage to Sell, Los Angeles Home Stager

Larry, your dedication will surely pay off. I grew up in Galveston and remember the Texas heat all too well!! I hope you had great success at your open house.

Aug 25, 2010 10:40 AM