You’re Unique, You Don’t SAY in your bio

Reblogger Kathy Streib
Home Stager with Room Service Home Staging

In light of Brian England challenge this month, Kenneth's post rings so true. Let your audience get to know what makes you YOU and why you are unique. 

Original content by Kenneth Edelstein

You’re Unique, You Don’t SAY in your bio

I can prove you are unique, it’s easy. I do fingerprinting. And while the statistic is that two people in six billion might classify the same; their fingerprints will be unique. There are some practical limitations to classifying fingerprints. So where am I going with this? My whimsical first thought was to have management modify the notes section to allow uploading a fingerprint image. Then, at last, the vast majority of member notes would have something truly unique.

First, I’m going to discuss the problem; somewhat briefly. Take about fifteen minutes; randomly roam around the country. Read a dozen or so notes sections. Soon you might come to the conclusion that they were written by the same person. Tired platitudes ring hollow, “reliable, dependable, responsible, friendly, professional”; the list is long and repetitions abound. Now picture yourself on the other side. You are reading the notes sections trying to decide who to call. After reading a few you can’t differentiate the notes of Sally from the notes of Fred.

The problem is that the writers are using the terms and accolades that should be in their reviews, as written by their clients. They are not talking about themselves, what they are doing is self praise; not self description. As example: “I do perfect signings”. The writer took “Chin did a perfect signing” and, with just a variation of author; made a (hoped for) client comment into self praise. Chin has to earn that comment, not bestow it upon himself.

So, if we are going to drop the BS, what should we write about? It’s as plain as that unique nose on your face! Write, in your notes section about yourself, and what makes you unique. It’s trite and overused to say “I’m dependable”; but there is a way to convey that image; and that’s what rings the bell. “I was raised in a military family with a rich heritage of responsibility and honor”. “My parents insisted I do my personal best in everything I do”. You’re not going find that unique self description often.

Sure, you can give the statistics, accomplishments and such; but what will stick in their mind is a true person to person reflection upon yourself. Some of you are probably horrified at the thought of letting your “shields” down. Well, it’s not a no holds barred question and answer session. You are totally in control of your notes section and can write, within reason; whatever you want. Your best shot at standing out from the crowd is to make a positive, lasting, impression. “You will know I have arrived by the immaculate and highly shined car in front of your house”; I’m sure you can do better; but it does present you as being meticulous, without using that word specifically.

Your uniqueness goes beyond your fingertips. You need to add a bit of you to your notes. The more you and the less “worn out phrases” the better. “When I bought my house the process was terrifying; I relate to the borrowers having been there”. Sure, it’s still selling; but, it’s not just stringing along a bunch of terms and high self adoration. Your background, experiences, upbringing, ethics and a whole lot more – define you. The artful part is blending some you with some what you can do, have done; and are genuinely good at. It does not hurt to mention that you enjoy it too. Take the time to really communicate with, not just to, your reader. For many reasons the site does not use pictures; which only show the superficial anyway. It is only with your words, open and honest; that you can project your uniqueness and that you are the one for the job.


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Sally K. & David L. Hanson
EXP Realty 414-525-0563 - Brookfield, WI
WI Real Estate Agents - Luxury - Divorce

Unique...individual..bringing something different to every experience...that is what makes each of us...EACH of us..

Oct 06, 2018 01:54 PM #1
Maria Sapio
Keller Williams of Central PA - Carlisle, PA
Real Estate Agent- Carlisle, PA.

Good food for thought.  A 'unique' description certainly helps the reader to visualize moreso than just 'fluff' words ...  Thank you for this re-blog.

Oct 06, 2018 02:02 PM #2
Harry Norman, REALTORS® - Atlanta, GA
Associate Broker

Good afternoon 

Thank you for sharing your information with us 

Have a great day.


Oct 06, 2018 02:32 PM #3
Carol Williams
Although I'm retired, I love sharing my knowledge and learning from other real estate industry professionals. - Wenatchee, WA
Retired Agent / Broker / Property Manager

We are ALL unique.  There are many competent agents  but not everyone communicates in the same way.  Sometimes it's a matter of personalities that "click" or don't.

Oct 06, 2018 04:07 PM #4
Myrl Jeffcoat
GreatWest Realty - Sacramento, CA
Greater Sacramento Real Estate Agent

"Tired platitudes ring hollow, “reliable, dependable, responsible, friendly, professional”; the list is long and repetitions abound." 

That line rings especially true, Kathy.  Great selection for a reblog!

Oct 06, 2018 05:59 PM #5
Myrl Jeffcoat
GreatWest Realty - Sacramento, CA
Greater Sacramento Real Estate Agent

CONGRATULATIONS Kathy, on having this blog FEATURED in the Old Farts Club group!  

Oct 06, 2018 06:00 PM #6
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

Thank you for reblogging the post. I missed reading the original one 

Oct 06, 2018 07:25 PM #7
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

Hi Kathy

Great choice for a reblog and a good reminder for us all. It's not always easy to do.


Oct 07, 2018 12:29 PM #8
Kasey & John Boles
Jon Gosche Real Estate, LLC - - Boise, ID
Boise & Meridian, ID Ada/Canyon/Gem/Boise Counties

Nice reblog Kathy, with a great idea behind it. Thanks for bringing it to our attention. -Kasey

Oct 07, 2018 03:52 PM #9
Pat Starnes-Front Gate Realty
Front Gate Real Estate - Brandon, MS
601-991-2900 Office; 601-278-4513 Cell

Thank you for introducing me to @Kenneth. It's a very useful post and I'll head that way to say hello.

Oct 07, 2018 04:56 PM #10
Margaret Rome Baltimore 410-530-2400
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

Kathy Streib 

I love love love your new photo! 

Oct 07, 2018 07:36 PM #11
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Kathy Streib

Home Stager - Palm Beach County,FL -561-914-6224
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