sales: Time for your real estate agent 6 month performance review... - 07/22/10 02:47 AM
Time for your real estate agent 6 month performance review...
Here we are... halfway through the year.  Time to take a look back at the last 6 months and see where you've been and what your results were.  Set aside at least a half hour to complete this...
1. Look at your closed transactions so far this year: How many? Average transaction size? Average gross commission? How many buyers vs. sellers vs. both? How many short sales vs. REO's vs. "regular"?  This will give you an idea of what "niche" you've been working whether you realize it or not!
2.  Look … (3 comments)

sales: Top 7 Million $ Ideas to Turn Your Blog into an ATM Machine! - 01/20/09 01:30 PM
If you're not already writing a community blog, it may be time to consider it... if you already are, you may be running out of topics and ideas right about now, so here's some tips to kick around. Remember, you are aiming your blog at CONSUMERS, so think about what a consumer considering buying or selling a home in your farm area would be interested in.
1. Write compelling headlines, or they'll never read any further. Did my headline for this article get your attention? I hope so! Think of how you read the newspaper (if you do!) or how you … (7 comments)

sales: Andy's 10 Commandments of Closing the Sale...part IV - 11/24/08 09:36 AM
Super-Duper Tips from Andy…Part IV
If you’ve missed the first 3 installments, go to my blog, they're all there!
#4: Thou Shalt be Truthful, Even When It Hurts.
Ok, we’ve all done it. You messed up. Maybe you missed a deadline, overestimated a value, or just forgot to call a customer back when you promised. Many people try to make up some elaborate story so they don’t look so bad, but usually that story gets unraveled and you end up looking even worse.
Even though it is painful, tell the customer the truth. They may be a little upset with you … (2 comments)

sales: Andy's 10 Commandments of Closing the Sale...Part III - 11/18/08 05:33 AM
If you've missed the first 2 installments, Click Here
#6: Thou Shalt Be a Shining Beacon For Our Industry
The general public is a little leary about the real estate market right now, and it is up to us to reassure them that it is STILL a great time to buy a house. One of the ways we can do that is by staying on top of REAL market statistics, trends, and variances. Today I went to a women's networking group here in Orlando. It is not a real estate group, just a general topic group. One of the ladies saw … (1 comments)

sales: Andy's 10 Commandments of Closing the Sale - 10/22/08 02:05 AM
I’m always talking about low-cost and even free marketing techniques to get people beating down your door wanting to do business with you. We call them “prospects”. But that’s ALL they are until you convert them to paying customers. Then we’ll call them “clients” (and we’ll put some money in the bank!).
As of today, there are tens of thousands of Licensed Real Estate Agents in Florida, and even more Licensed Mortgage Brokers. What makes YOU better then the other 99,999? As a consumer, if you can’t convince me of why I should work with you, I won’t.
For the next … (5 comments)

sales: Weekend Update (Rentals, Olympics, and Richard Flint) - 08/09/08 08:33 AM
I couldn't wait to tell you, because I am SOOO EXCITED and I wanted you to help me celebrate!  Ready?Wait for it!As of Today, I am at 100% occupancy on all of my rentals!Yep, I filled my last vacancy today!  I haven't been at 100% since OCTOBER! (Yes, Florida has been a little tough!)Yayyyyy!How did I do it?  A whole lot of dedication and tenacity!  It was a whole lot of attitude of "I'm going to get them filled no matter what!"Here's the thing...there are other vacancies on the same street? Why is mine now full when other units aren't?Why are … (2 comments)

sales: Webinar: Selling Homes in a Market Where Nothing's Selling - 07/29/08 09:28 AM
This Week's I am holding a webinar on a highly requested topic:
Selling Homes in a Market where Nothing's Selling!
Andy will share with you some of her secrets to:
-Marketing on a Shoe-String Budget
-The 3 types of buyers and which one you REALLY want
-Getting buyers qualified in the current mortgage market upheaval
-Understanding things like lease options, seller funding, etc. AND how to explain them to the seller
-How to protect your seller in these transactions
-3 secret words to make your phone ring with buyers
-And much more!
Click Here to Register for this Event Right Now!
… (3 comments)

sales: Have You Read "Sales Dogs" Yet? - 06/10/08 01:23 AM
Most of you have heard of Robert Kiyosaki, author of Rich Dad Poor Dad (a bestseller!). Well, on a recent drive to the Florida Keys for a seminar, I listened to a program on sales by one of his team members named Blair Singer.
The program (there's also a book) is called Sales Dogs.
The gist of it is that back in his days in the corporate sales game, he noticed a trend and similarity in "styles" of selling that reminded him of different breeds of dogs in their actions (if you are a dog lover, you'll get a kick out … (4 comments)