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7 Easy Breezy Ways to Get In the Swing of Push Marketing Your Blog

By Rebecca Levinson, Real Estate Marketing and Online Advertising Consultant

Services for Real Estate Pros with Real Skillz-Clear Marketing for Your Real Estate Vision

April 20, 2009 05:31 AM

7 Easy Breezy Ways to Get In The Swing of Push Marketing Your Blog

It takes some push marketing to build momentum Results come with effort.

No matter what platform you choose to blog on ActiveRain, an Active Rain Outside Blog, Wordpress, or Typepad, activity, research, and prospects come with effort. Once you push clients to you than your pull efforts will finish the marketing job.

Don't overlook the momentum of push marketing just because we are a socially enabled and 2.0 savvy community online.

Here are 5 Easy Ways to Get In The Swing of Push Marketing Your Blog

1. Register your blog with blog directories. There are a sea of blog directories to help you get exposure. Start with Technorati, Google, Dmoz, and Yahoo. Then commit to registering your blog to other blog directories, tasking yourself at 2 a day.

2. Advertise Your blog offline. Advertise your blog's URL on your business cards, newsletters, car decals, print advertising, home buying seminars, sign posts.

3. Advertise your blog online. Podcasts, online radioshows, market conditions reports, email signature line, online flyers, and social networks.

Continue Reading 7 Easy Breezy Ways to Get In the Swing of Push Marketing Your Blog...

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Elizabeth Bolton

RE/MAX Destiny Real Estate Cambridge, MA - Cambridge, MA

Cambridge MA Realtor

Hi Rebecca ~ Super instructions and I love your easy-to-follow presentation. I gotta say - blogging could be a full-time job - in terms of time if not money.

Liz

Apr 20, 2009 12:31 PM

Greg Saunders

WealthPoint Realty - Atlanta, GA

Hi Rebecca:

I really appreciate the tips. I have already registered my blog with Yahoo and Goggle. I just added analytics so i could see where the traffic was coming to my site recently. My website is starting to get increased activity. My AR blog is also getting thousands of hits. As you stated I'm trying to pull both of those into more phone calls and opportunities from perspective clients.

Apr 20, 2009 02:11 PM

Sharon Lee

Sharon Lee's Virtual Assistance - Jonesborough, TN

Retired and loving life

Hi Rebecca-Great ideas. I bookmarked this for future reference. Thanks for sharing your wisdom.

Apr 20, 2009 02:19 PM

Kate Elim

Dockside Realty - Spotsylvania, VA

Realtor 540-226-1964, Selling Homes & Land a

Hi Rebecca...I'm struggling to stay afloat and really relish the advice you and others give.

I'm checking back to see your response to Jane's question. I'm wondering about that also.

Kate

Apr 20, 2009 02:58 PM

Martha Brown

Long & Foster Real Estate, Inc., Annapolis MD 21403 - Annapolis, MD

Your Homes Around Annapolis Agent

Rebecca- I too have bookmarked this post for future reference. It is wonderful. Thanks for sharing.

Apr 20, 2009 03:00 PM

Kent Simpson

Realty One Group Mountain Desert - Tucson, AZ

Real Estate Is About People

Thanks for the tips, Rebecca - one thing I'm wondering though--our AR Outside blogs are already submitted to Google & Yahoo, aren't they?

Apr 20, 2009 03:22 PM

Rebecca Levinson, Real Estate Marketing and Online Advertising Consultant

Real Skillz-Clear Marketing for Your Real Estate Vision - Lake Geneva, WI

Adri- THere are many sites. That's why making a plan of a few at a time is probably the best bet. Otherwise it can get completely overwhelming.

Jane and Kate- I stopped submitting to localism and my outside blog about 1 month ago because I noticed my blog getting buried in the SERP's. Now I had heard at the same time that Google had changed it's algorithms and it could Definitely be a coincidence.

I am not a SEO expert, this is not my field. My field is marketing, specifically for the r.e. industry. So I can only speak to my observation. That is what I observed so I personally don't post to both any longer. Just figured better safe than sorry.

Apr 21, 2009 01:40 PM

Rebecca Levinson, Real Estate Marketing and Online Advertising Consultant

Real Skillz-Clear Marketing for Your Real Estate Vision - Lake Geneva, WI

Tim- Yes it can definitely be overwhelming but remember they are tools and they are supposed to be working for you not the other way around.

Cedric- Nice to see you again...stop by anytime.

Mary- I think you will find some of these steps to be basic but effective.

Liz- Definitely, it was my full time job for 1 1/2 years so I can attest to that.

Greg- That is fantastic and good that you added Google Analytics. It's important to measure so you know where to tweak.

Apr 21, 2009 01:42 PM

Rebecca Levinson, Real Estate Marketing and Online Advertising Consultant

Real Skillz-Clear Marketing for Your Real Estate Vision - Lake Geneva, WI

Sharon and Martha- Thank you for your kind words.

Kent- Hmm...that's not my understanding. I have a typepad blog and I have had a wordpress blog and those weren't automatically submitted. I never read anything that said the outside blogs were submitted. Now Google may index your posts without you having submitted it, but I would still check and make sure.

Apr 21, 2009 01:45 PM

Chip Jefferson

Gibbs Realty and Auction Company - Columbia, SC

Great information. I have been spending a few hours over the last few days for education on better blogging and more exposure. Right now Im burnt and need to digest it all.

Apr 22, 2009 03:26 AM

Teri Eckholm

Boardman Realty - White Bear Lake, MN

REALTOR Serving Mpls/St Paul North & East Metro

Rebecca--You always have such wonderful advice for everyone. Great blogging tips!

Apr 22, 2009 06:16 AM

Mary Yonkers

Alan Kells School of Real Estate/Howard Hanna Real Estate - Erie, PA

Erie/PA Real Estate Instructor

Okay, Rebecca, I am back to get my first lesson. I will try one thing today. That is usually all the tech I can handle at one time. Mary

Apr 22, 2009 08:55 AM

Kim Peasley-Parker

AgentOwned Realty, Heritage Group, Inc. - Sumter, SC

Great tips Rebecca. Great information. Will bookmark and come back... Maybe this will be my Wednesday hump day project.

Apr 22, 2009 09:03 AM

Mary Yonkers

Alan Kells School of Real Estate/Howard Hanna Real Estate - Erie, PA

Erie/PA Real Estate Instructor

Well, I failed with Technorati. I tried to claim my AR blog about five times and got the same message. Bummer. There is always tomorrow.

Apr 22, 2009 09:10 AM

Scott Larson

First Weber Hedeman Group - Monroe, WI

SRES

I love this info, thank for share with the team.

Scott

Apr 22, 2009 10:30 AM

Sidney Kutchuk - Realty Works Temecula Kutchuk - Realty Works Temecula

Realty Works Temecula - Temecula, CA

Realty Works Temecula

Thank you for the reply Rebecca, I know you are not SEO expert but I have since asked several people about their experiences with posting to Localism and Outside blogs and they all say they are not getting good results and are not continuing to do it. For some reason my Localism blogs are showing up very fast when I post them to Localism only but not so much when I post to both. My outside blog never shows up in Google. I just use it to e-mail to people because it looks nice. I am going to abandon it, move my domain to a wordpress blog....

Apr 22, 2009 10:46 AM

Sally Dunbar

Lyon Real Estate, Fair Oaks CA (Sacramento Area) - Fair Oaks, CA

Fair Oaks Realtor - Fair Oaks Homes for Sale

I've bookmarked you until I can UNDERSTAND it.

Apr 23, 2009 05:50 AM

Rebecca Levinson, Real Estate Marketing and Online Advertising Consultant

Real Skillz-Clear Marketing for Your Real Estate Vision - Lake Geneva, WI

Laura- Yup take what works and forget the rest:-)

Teri- Thank you localism queen:-)

Mary- Let me know what error message you are getting- just shoot me an email, and I can take a peak:-)

Apr 23, 2009 06:51 AM

Rebecca Levinson, Real Estate Marketing and Online Advertising Consultant

Real Skillz-Clear Marketing for Your Real Estate Vision - Lake Geneva, WI

Kim- Awesome thinking. I have a few of these lined up for next Wednesday- the big one being some more blog directory submission.

Scott- Happy to share.

Jane- Hmmm....that it is a sticky widget. I am going to leave my outside blog up and see what happens. I also can say that I haven't done that much to promote mine, so I am not expecting too much right now.

Apr 23, 2009 06:53 AM

Rebecca Levinson, Real Estate Marketing and Online Advertising Consultant

Real Skillz-Clear Marketing for Your Real Estate Vision - Lake Geneva, WI

Sally- Not a problem- happy to be bookmarked. Most important thing first is the writing.

Apr 23, 2009 06:53 AM