Testimonials in real estate are pretty common, easy to collect, post and be seen around the global village.
But years ago, say 1963, before the Internet and your reaction to a hotel stay, a sea cruise vacation, you were asked by a company you purchased a product or service from for a short essay on why you use it. My parents won a trip to Paris France and London France that way about 47 years ago.Now a piano player on a cruise ship can lament he is just one negative comment away from walking the plank and being kicked off the boat at the next island stop if everyone is not a happy camper.
So sure, he'll play Piano Man for the fourteenth time this evening if that is what the circle of getting sloshed cruisers shout, hoot and holler for or demand. And he'll do it with a big warm smile. Every time to stay a float.Your real estate site has testimonials. When you study the google map for a new area, you see comments about a place to eat, a hotel to stay at. You see comments like "the cookie at tea time was stale" or "the toilets at this hotel stop working each noon we stayed at the place" and you factor it all in to your decision on how to spend your money.
The direction you take is fact finding and scanning down through what is on line. And some of the comments make you wonder did the business itself insert this one. Your fellow surfer has more creditability than a paid, sponsored ad. And advertisers, businesses have realized the media is not the trusted resource on what to do when opening the wallet. Maine, big state, four season gorgeous outdoor recreation in your backyard. I use Youtube real estate, local community videos to show and tell.
Comments(5)