With the honor of becoming a Member Spotlight earlier this week, it gave me some new presence. I had some new AR members as well as new rookie agents write to me congratulating me. One in particular asked, If I knew what I know now, what would I do differently?
If I knew then what I need now, there are some things I will do better, start sooner:
(1) If you read my recent post, Total Independence is the New Business Attitude in 2012 – I shared a lot of things I would have re-done. However, back in 2003, there is no Wordpress but you have it today. I would spend time understanding how Search Engines return searches, and what consumers want to know from a Realtor’s website.
(2) I would blog, just like how I would start. I began my journey here in December 2006. By far, the best thing I’ve ever done for myself.
(3) I’d continue to educate myself with classes. I love to learn.
(4) Facebook yielded me presence, reaching out to people who didn’t know I was a realtor. I don’t go blarring that I’m one. I do it so subtly.
(5) On the personal side, I genuinely care about people. They feel it. They become my cheering squad. I’ve worn many roles in the community, giving back because the community has been good to me. I teach people how to manage their finances better, organize their lives financially, emotionally and spiritually. 2 times a year for 13 weeks each session, my husband and I facilitate Financial Peace University by Dave Ramsey at our home church, Hope Fellowship in Frisco TX.
(6) One of the things that kept me going all these years is keeping my business expenses low. It was only recently (last year) that I started spending $$$ on direct marketing specifically targeting a neighborhood, and spending money sponsoring 3 city events – my long-term strategy for local brand recognition 3:16 team REALTY as a company (not me as an agent). Prior to that, it was just spending $$$ on websites, hosting companies, domain names. I spend more time than money in my marketing and still do.
(7) Last but not list, the only reason I went into business and continue to receive bountiful business is because I believe I’m answering my calling by serving as a Realtor in Frisco TX this season of my life. Back in 2006 when all my friends bought their first homes, I ran out of clients and was at a crossroad to either make it or break it. The Lord took me to Kenya to tell me that my mission field is in Frisco TX.
I came back, began my life marketing heavily in Frisco TX. I’m not a power-house producer. But I make enough to make a difference in my family budget. We have no debt, always had lived well below our means, pretty contented people (with stuff of this world). I’m never TOO BUSY that I cant handle ALL my clients. As soon as one goes into escrow, or closes on a property, my next client calls.
I had the privilege of closing 4 transactions this week. This week, I also started working with 2 new clients. The Lord keeps me busy and out of trouble. He once told me, “The harvest is plenty and the workers are few”. He told me that there are so much business out there. I just have to trust Him.
I hope you enjoyed this message that I shared with my new friend.
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