How Many Social Media Platforms Should A Real Estate Agent, Broker Weed And Feed?

Andrea.... I have an unfair advantage. Where I live is always low cost real estate, surrounded by a ton of acreage, space. And the folks are friendly, doors unlocked all the time when you live in a beautiful unspoiled state with the 4th lowest crime, 46th lowest for FSSR (foreclosure, short sale, repossession) stats. The area I service and people, natural places in it are the talent, not me. I just have good material, content to promote and do the walking, talking.

John ... Always adjusting, fiddling with the  "sales" to take advantage of the marketing wind. Real estate is a jealous master, like a sport, affliction some say. I like the condition and test positive for the "R" gene. I love where I live, raise a family and what I do for work.

Diane ... One tent for all the marketing options. Like You Tube is the video giant, other platforms like Vimeo, Metacafe, Wellcome Mat, Bright Cove, and one I jumped on last night Property Tube all worth exploring. Seeing if they increase your broadcast signal or in what we called ERP (effective radiated output). We are all broacasters. It's like a house horse race. You want money on all the ponies in the gates, betting on all on the marketing steeds on the race track to win, place, show. Pick your team of horses, know the strengths and drawbacks, limitations of each. Put them in to rotation to gallop around the Internet. To bring eyeballs and ear drums of real estate buyers back to the stable where you hang your real estate license.

Josh ... Thanks and same to you in 2012!

Mona .... Ping.fm is a neat tool to add to the utility belt and tumblr is a site I have under utilized. Just like it's feel, application options.

Ken ... Other wise it is like decorating a Christmas tree with no plan thought out. Just  standing on the other side of the room and heaving handfuls of decorations for all you are worth from 15 or more feet away. And hoping not too many break on the hardwood floor by the fireplace Santa does his Ho Ho Ho chimney sweep annual exercise. Be Nice (and organized) not Naughty and with no strategy for how all the marketing pieces fit together. So if someone took your marketing plan or the individual websites, blogs, social media pages/places and video arrays through a wind tunnel, you would get a lightning fast score for drag. With no rough edges, no missing puzzle pieces so the information moves quickly, efficiently, completely to the other end of the smoke signal, tin can and string for one memorable real estate experience that he/she is not used to receiving when they mouse around the Internet. 

Pat .... Farm boy remember. Git 'er dunnn. The sites that make the marketing easier are the way to look at it. New ways to do old and new things better. Eventually everything will be interactive video. Your real estate buyer sits there, leans back after the toggle to start the experience. Reaches out and pulls in interactive maps, takes the tour, can pick where he tours...more back yard, aerial view, and help yourself any time of the day easy. We are service, information, dream providers.  With a little Dr Phil. But have to hustle, be the little red hen. To make the "bread".

Thanks Ray, To Everyone "Happy New Year". Handing out boxes of real estate chicklets this year to celebrate. Take one...in your favorite color to match your brand, media streams.