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The Crazy Target Lady is gone.

By
Industry Observer with Nature As Neighbors

The Crazy Target Lady

The Crazy Target LadyHave you noticed? The seasonal TV commercials featuring the Crazy Target Lady are gone this year. No more feverish and obsessive countdowns to Black Friday. Chances are, you either loved her or hated her.

The Crazy Target Lady is actually an actress and stand up comic by the name of Maria Bamford. Bamford has appeared on Comedy Central and is best-known for her odd voices - including a cartoon series done for “Adventure Time.”

Crazy smart marketing or just crazy?

The weirdness of the Crazy Target Lady ads appealed to me - manical singing of favorite seasonal tunes - the crazed expressions and mannerisms. And, kudos to Target, for being brave enough to poke fun at the shopping obsessed.

This year, in her place, the “Deals Duet.” The new ads feature a young man and woman who advise shoppers through the reworked lyrics of popular Christmas songs - talk about annoying. But, maybe that’s just me.

I’m a big fan of irreverent. And, knowing the brains behind the old ad campaign was Pacific Northwest-based ( Portand, Oregon) Weiden & Kennedy didn’t hurt either. At any rate, I’m missing her. Love her, or hate her - The Target Lady is gone.

The Crazy Target Lady or Deal Duets?

You be the judge - the first two videos  are the Crazy Target Lady celebrating the season - and then counting down to Black Friday.  The third video - the Deal Duets.


 



Posted by


Debb Janes  Bernie Stea
Brokers/REALTORS®
Call or Text 360-608-4900

We help buyers and sellers in Camas, Washougal, Brush Prairie/Hockinson, Salmon Creek, Felida, and other Vancouver, Washington Areas. 


We bring our passion for nature and beautiful environments to Real Estate. Multigenerational and family estates, country land and homes, and small farmsteads are our speciality.


We agree with our clients, "The true luxury of rural living is having elbowroom for the soul.

 

Comments(21)

Roger D. Mucci
Shaken...with a Twist 216.633.2092 - Euclid, OH
Lets shake things up at your home today!

Hands down, the Crazy Target Lady gets my vote, I loved her.............much better than this years ads.

Nov 20, 2012 10:58 PM
Than Maynard
Coldwell Banker Heart of Oklahoma - Purcell, OK
Broker - Licensed to List & Sell - 405-990-8862

I did not care for the 'crazy Target lady', but I don't care for this years ad either. Although neither one affected where I shop.

Nov 20, 2012 11:14 PM
Kristin Johnston - REALTOR®
RE/MAX Platinum - Waukesha, WI
Giving Back With Each Home Sold!

 I am with Than above me....I don't really care for either one, thinkn they are both kinda annoying lol!!!

Nov 20, 2012 11:30 PM
Dale Bledsoe
Crown Key Realty - Tracy, CA
Realtor in Tracy, California

The thing is it doesn't matter love her or hate her. She makes you think of Target and that is the goal of any commercial, to make you think of the business or the product it represents. The commercial was a winner that ran its course.

Nov 20, 2012 11:38 PM
Bruce Walter
Keller Williams Realty Lafayette/West Lafayette, Indiana - West Lafayette, IN

Debb, I have totally forgotten about the Crazed Target Lady, and I had never seen those clips before so THANK YOU for posting them.  What a HOOT!!!  You have brightened my gelid and foggy morning her in West Lafayette!

HAPPY THANKSGIVING, Debb!!!

Nov 20, 2012 11:56 PM
Lloyd Binen
Certified Realty Services - Saratoga, CA
Silicon Valley Realtor since 1976; 408-373-4411

Debb, have a great Thanksgiving. 

Nov 21, 2012 01:20 AM
Chris Ann Cleland
Long and Foster Real Estate - Gainesville, VA
Associate Broker, Bristow, VA

At first I thought you were talking about the character Kristen Wig played on SNL.  

Nov 21, 2012 02:56 AM
Ruth Grainger-Starr
Gold District Realty - Cripple Creek, CO
providing AWESOME real estate adventures

I like the Crazy Lady better by far. Happy Thanksgiving!!

Nov 21, 2012 04:40 AM
Anita Clark
Coldwell Banker Access Realty ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Debb: I liked her too...is this a petition to bring her back next year.  HA.

Nov 21, 2012 07:07 AM
Debb Janes
Nature As Neighbors - Camas, WA
Put My Love of Nature At Work for You

Hey Alexandra - yep, I noticed the younger demo spin on the new Duet concept too - wondered if there's something I was unaware of considering the demos and spending. Love marketing...we could have so much fun sitting around with a glass of wine or two and talking about this stuff - someday. ;)

Nov 21, 2012 08:04 AM
Debb Janes
Nature As Neighbors - Camas, WA
Put My Love of Nature At Work for You

Roger - of course you did. That's why I love you.

 

Nov 21, 2012 08:05 AM
Debb Janes
Nature As Neighbors - Camas, WA
Put My Love of Nature At Work for You

Than,

Understood. I get that she can be annoying - at first I didn't like the ads either. However, I caved into the genius of teasing the very demographic you're going after --- just perfect for my twisted sense of humor. Thanks for the other side - and your comment.

Nov 21, 2012 08:08 AM
Debbie Reynolds, C21 Platinum Properties
Platinum Properties- (931)771-9070 - Clarksville, TN
The Dedicated Clarksville TN Realtor-(931)320-6730

Debb, I guess we will have to fall for the Deal Duets. Happy Thanksgiving to you.

Nov 21, 2012 08:08 AM
Ellen Caruso
Daniel Gale Sotheby's International Realty - Glen Head, NY

Debb, "crazy lady" is so much more fun and memorable....just seeing her face reminds you vividly of last years campaign, this years is a take on Glee and texting, what does that have to do with the excitement leading to the stores?

Nov 21, 2012 09:51 AM
John McCormack, CRS
Albuquerque Homes Realty - Albuquerque, NM
Honesty, Integrity, Results, Experienced. HIRE Me!

Debb,

Debbie and I would like to take this time to say we truly appreciate you and wish you and yours a very Happy Thanksgiving my friend.

John

Nov 21, 2012 10:51 AM
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Debb, thought I saw a commercial yesterday with this crazy Target lady.    Target does go over the top with their commercials.

Happy Thanksgiving my friend!

Nov 21, 2012 11:04 PM
Debb Janes
Nature As Neighbors - Camas, WA
Put My Love of Nature At Work for You

Kristin - and that's what makes the world go around. Different opinions. Happy Thanksgiving.

Hi there Dale - very good take on it - and logical too. Happy Thanksgiving to you.

Nov 22, 2012 03:45 AM
Bob Crane
Woodland Management Service / Woodland Real Estate, KW Diversified - Stevens Point, WI
Forestland Experts! 715-204-9671

Hi Debb, I have been too busy this month until this weekend to notice that she was gone or to notice her replacement, unfortunately the video that you posted of the replacements has been removed by the user, I will have to go to utube and look them up.

Thanks for the info on the target lady, much less irritating when you have a little background on her.

Nov 24, 2012 12:47 AM
Bob Crane
Woodland Management Service / Woodland Real Estate, KW Diversified - Stevens Point, WI
Forestland Experts! 715-204-9671

Well I found them, and they are funny, however if I had to listen to them more than twice I probably wouldn't think so.

Nov 24, 2012 12:52 AM
Francine Viola
Coldwell Banker Evergreen Olympic Realty, Olympia WA - Olympia, WA
REALTOR®, In Tune with your Real Estate Needs
Your post is too funny because I was just commenting about the Crazy Target Lady and where she was. I was hoping Target was saving those commercials for later but I'm very sad to know she's not coming back.
Nov 24, 2012 02:41 AM