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Social Networking: putting the pieces together... new ebook, marketing week in review

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Services for Real Estate Pros with garaughty.com

.  

  garaughty, the blog artist

 

  One of my favorite things about working online is the amazing surprises and benefits that come from out of nowhere. Many of our virtual friends quickly become real friends with all the benefits that come with real friendships... trust, comfort, familiarity and wanting to do things together.

 This past month I've been more than blessed with invitations to work with some of my online friends on several very cool projects. Most are works in progress so I can't talk about them yet but one project that happened recently was through my connection with Active Rainer Ricardo Bueno

 

Social Networking: Putting The Pieces Together

 What happened was that Ricardo messaged me through LinkedIn a couple of weeks ago asking if I'd like to contribute an article for an ebook he was working on about How To Build a Community Around Your Blog.

 By using the trust he had created online through networking sites like LinkedIn, Facebook and Active Rain, in just a few short weeks Ricardo invited, organized and leveraged some of his online contacts into a project and product that will benefit not just Ricardo, but also his audience/readers and the contributors.

 This was very smart and actually, very easy to do and to duplicate. One of the benefits of writing consistently high quality posts in a blog is that eventually people will notice you. It takes time but the trust and respect you build up over time is well worth the effort you put into writing consistent, top quality content. Here is a post by Ricardo about his ebook project...

 

  building a blog community ebook

  Ricardo's post  On Blogging & Building Community... 

 

  building a blog community ebook 

 

 The topics covered in the new ebook include:

 

Never Underestimate the Power of the Interview by Todd Carpenter

Social Media: You Don't Need ALL The Tools, Just The RIGHT Tool by Daniel Rothamel

Building A Community Around Your Blog... Dont be DORKY! by Jennifer Allan

How To Build A Community Around Your Blog by Valeria Maltoni

Blogging From a Marketing Junkie's Point of View... by marti garaughty 

The Do's and Don'ts of Blogging by Missy Caulk

Real Estate Blogging Is A Contact Sport by Jeff Turner

How I'm Building a Community Around My Blog by Nick Bostic 

 

You can download Ricardo's new ebook here

 

 

                                 Picture of Real Estate Agent: Dawn Maloney, ABR (Geneva Chervenic Realty)                        Picture of Real Estate Agent: Nestor & Katerina Gasset, Realtors® Wellington Florida Luxury Homes  (International Properties and Investments, Inc.)

 As another excellent example of using leverage and contacts, take a look at a post from earlier this week by Dawn Maloney titled Be loved, create a BLOG for your farm! 

 You can see a live example of how Dawn is using the leveraging of talent concept on a local level in her blog The Steeplechase in Munroe Falls, Ohio 

 Think about how much more you could be doing with your online and social networking contacts and even the subscribers to your blog here on Active Rain.

 Reference: Active Rain Subscriber Information- All I Had To Do Was Ask!?!   by Katerina Gasset

 

 We are swimming in talent, prolific writers, movers, shakers, techies and so much more. All you have to do is put it together and watch it happen.

 Most people would be thrilled if you asked them to help out with a project. They get exposure, your readers get a cool ebook, a community blog, a town screensaver or whatever and we all benefit. Just put your social networking pieces together and it will happen.

 

 

Speaking Of Ebooks...

 

 In his post The Blog Post That Changed How I Do Business, Jason Todd shared an excellent link & resource with us about an ebook by marketing guru Seth Godin.

 

 Sth Godin's Blog

 What Every Good Marketer Knows  If you know anything about Seth Godin, you know this is a must read! Here is the download link for the ebook. Thanks Jason!

 

 

garaughty, the art of marketing you

In no particular order, here are some of the best Active Rain marketing posts from this past week...

- The Art of Monotasking  by Pam Winterbauer

- Trulia Widgets. Are they stealing your Google juice?  by Bryant Tutas

- It's OK To Get Personal!  by Ricardo Bueno

- 8 smart ways to find new customers  by Sonja Babic

- Target Marketing... A Different Perspective...  by Karen Anne Stone

- MySpace Marketing 101  by Lindsay Pendleton

- Strategic Steps to Brand Yourself!  by Dan Woodworth

- Active Rain & Twitter Saves Agent (and Me) From Potential Ethics Violation!  by Laura Monroe

- Abandoned Real Estate Blogs - Is It a Growing Trend in Our Industry?  by Bobby Carroll

How Much Social Capital Do You Have? Or Are You Overdrawn?  by Gail Robinson

 

 

garaughty, the art of marketing you

- Myspace and Facebook and Twitter O' My!  by Justin Williams

- After Evaluation of Competing Video Services, I Tested Vimeo- Here's the Result  by Chuck Willman

- You Publish.com / Home Staging Power Point   by Maureen Henry

- Increase your Real Estate blogs readership & SEO through Topix.com  by Bill Gassett

Created my Signature Electronically  by John Thomas

- Photo Resource At www.istockphoto.com  by Rob Gerichs

- Technology Toolkit: Videos -- The Cure for the Common Slideshow  by Rich Schiffer

 

 

garaughty, the blog artist

- ActiveRain Newsletter coming soon  by Bob Stewart

- Real Estate Agents working together.....a success Story :)  by Kathy McGraw

- Now is an Excellent Time to Re-Commit to Your Writing and Business Goals   by Jo-Anne Smith

- What's Your WHY? Might be merely a verb...  by Juliet Johnson

- A Blog About a Blog  by Tina Merritt

Should We Stock Pile Food?  by Debbie Severson

 

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marti garaughty, abstract art, marketing

garaughty, abstract art, graphic design, WordPress consultant, branding, marketing

 For more information about upcoming marketing partnerships, surprises for your clients, graphic goodies, giveaways and to stay on top of all the new tech stuff . . .

 

garaughty, abstract art, graphic design, WordPress consultant, branding, marketing

 

 

 You can also find me on Instagram, Facebook, Twitter, Pinterest, Google+, LinkedIn and by email...

marti garaughty Instagram     garaughty, abstract art, graphic design, WordPress consultant, branding, marketing     garaughty, abstract art, graphic design, WordPress consultant, branding, marketing     garaughty on Pinterest     garaughty, abstract art, graphic design, WordPress consultant, branding, marketing     garaughty, abstract art, graphic design, WordPress consultant, branding, marketing     garaughty, abstract art, graphic design, WordPress consultant, branding, marketing

 

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Comments(83)

Ricardo Bueno
Diverse Solutions - Los Angeles, CA

Marti: thank you so very much for taking the time to contribute your knowledge and time to an article in this piece. It was most certainly an honor having you devote such great content on a subject we all crave more knowledge on.

This was my very first attempt at an eBook and a rather successful one at that; though future editions will rock out with more color and a cleaner lay-out :D

 

I want to thank everyone here on the Art of Marketing You for your support in the feedback that you've given me. It took a bit of time to orchestrate this project and I was very pleased with the content contributed. Each of the writer's deserves a ton of credit for taking the time to contribute something (I'm looking at you Marti). The end result was a short yet impacting piece on better blogging practices and community building. Thank you all again for your comments and support!

To end, people always ask me, "what's the benefit in blogging?" My answer: blogging allows you to be authoritative so that when you speak, people will listen. This work especially well in limiting barriers to your selling process. You develop the kind of relationship with a prospect that allows you to engage and help make decisions for them. 

Have a great week everyone!!!

May 14, 2008 06:53 PM
marti garaughty
garaughty.com - Montreal, QC
a highly caffeinated creative type...

Kathy... it was a fun project, Ricardo did a great job bringing it all together. The comment about friends really rings true for me now more than ever.

 My online connections have become as strong and as real to me and the ones with my in person friends. What a nice perk!

May 15, 2008 03:32 AM
marti garaughty
garaughty.com - Montreal, QC
a highly caffeinated creative type...

Ricardo... what can I say, thanks so much for asking me to contribute to your project. I finally managed to get some time to read everyone's articles, really top notch stuff.

 I'm looking forward to your next project! You did an awesome job RB!

May 15, 2008 03:35 AM
Lee Ellis
Northern Virginia/DC KWR - Lorton, VA
e-PRO, "RealtyLee" Green Homes & Technology Consultant

MG, This Northern Virginia-based (mostly) vegetarian relishes your meaty posts!  Congrats on the e-book!

May 15, 2008 03:08 PM
marti garaughty
garaughty.com - Montreal, QC
a highly caffeinated creative type...

Lee... thanks and thanks, really nice to hear that.

May 15, 2008 03:41 PM
Utah Dave
UtahDave.com Neighborhood Experts - South Jordan, UT
Homes for Sale - Utah

Great post.  I love the idea of networking and doing projects with others online.  Thanks for the out of box ideas.

May 16, 2008 03:54 AM
marti garaughty
garaughty.com - Montreal, QC
a highly caffeinated creative type...

Dave... absolutely, meeting so many talented people has been one of my favorite things about AR. Doing projects together is a nice bonus.

May 16, 2008 09:38 AM
Ray Nellum
Envision Real Estate Group, LLC. - Fort Smith, AR
Fort Smith Real Estate

Marti, you really are a wealth of information.  You provide great links all the time. 

May 16, 2008 10:15 AM
Linda Scanlan
A Fan of AR - Burleson, TX

marti - I was reading some of comments here and I'm struck by how many friends you have! That's just a testament of what kind of person you are...you share and care and that makes for one wonderful kinda person! Have a wonderful weekend my Montreal friend!

May 16, 2008 03:49 PM
marti garaughty
garaughty.com - Montreal, QC
a highly caffeinated creative type...

Ray... thx so much my friend, have a great weekend.

May 16, 2008 05:18 PM
marti garaughty
garaughty.com - Montreal, QC
a highly caffeinated creative type...

Linda, Linda, Linda... I could say exactly the same about you. I wasn't expecting to meet so many new friends when I joined AR.

 That's probably my favorite thing about this network, the people are so down to earth and genuine. Have a great weekend L

May 16, 2008 05:33 PM
Chuck Willman
Chuck Willman - Alpine, UT
NewHouseUtah.com

I appreciate that you take the tend to cull through so many outstanding posts to summarize them as you do. Thanks so much!

May 21, 2008 06:16 AM
marti garaughty
garaughty.com - Montreal, QC
a highly caffeinated creative type...

Chuck... same here, I appreciate your contributions to the group, thx for the Vimeo info!

May 21, 2008 08:51 AM
Palm Coast Homes
100 Plus Realty LLC - Palm Coast, FL
Palm Coast/Flagler County Real Estate, The Ross/Co

Marti - you always do such a great job of bringing useful information together making the rest of our lives easier...so cheers to you!!!

May 31, 2008 07:05 PM
Michael Sahlman
www.HomesForVIPs.com - Keller Williams Realty - Miami Beach, FL
e-PRO - Miami Beach Florida Luxury Homes

Thanks Marti. just read this. Wow I have a lot of info to review here. thanks again.

Jun 06, 2008 06:56 AM
marti garaughty
garaughty.com - Montreal, QC
a highly caffeinated creative type...

Michael... thx for stopping by, this group has been very prolific lately, enjoy!

Jun 06, 2008 09:41 AM
Michael Sahlman
www.HomesForVIPs.com - Keller Williams Realty - Miami Beach, FL
e-PRO - Miami Beach Florida Luxury Homes

Thanks for the post and info Marti.

Jul 06, 2008 12:11 AM
marti garaughty
garaughty.com - Montreal, QC
a highly caffeinated creative type...

Michael... thx, enjoy your Sunday!

Jul 06, 2008 03:07 AM
Sharon Simms
Coastal Properties Group International - Christie's International - Saint Petersburg, FL
St. Petersburg FL - CRS CIPS CLHMS RSPS

marti -  all someone would have to do to keep up with Active Rain and to learn all kinds of things about marketing and blogging is to check out your posts. What a fantastic reference source for everyone. Thanks for all the time you spend collecting things to share.

Jul 08, 2008 12:16 PM
marti garaughty
garaughty.com - Montreal, QC
a highly caffeinated creative type...

Sharon... what a nice thought & comment, thx, I appreciate you saying that. Nite!

Jul 08, 2008 03:59 PM