Choosing the right Realtor®

Does experience matter when choosing a Realtor?

National statistics tell us a different consumer story.  Consumers look at very few things about the Realtor® they choose to represent them when going through the selection process.

They, sellers and buyers, look at physical presence and usually do not consider company image...what your body language says to them when you meet for the first time is a key factor.  In fact studies show that we as humans make up our minds in the first 15 seconds if we like others or not.  So does that smile or gesture make a difference?  Does a warm firm handshake or a clammy palm tell you anything about the other person?  Does dress express how they will treat you or your listing if you ask them to sell your property?  The evaluation process is usually circumvented because the consumer has gotten the Realtor® name as a result of a referral from a friend, relative or co-worker.  The process does become more involved if the Realtor is selected based on advertising or phone book.

Well those are personal issues they have nothing to do with selling your home.  Yet it is usually the first Realtor a seller meets, over 60% percent of the time, that they chose to represent them in selling their largest asset.

Here is a few thoughts that may give you a reason to do a better job interviewing....I did say interviewing your next Real Estate agent before you hire them.  Many sellers do not think they are hiring an agent when they sign a relationship contract or a listing contract.  The reason they don't think to much of it is simple....they are not paying anything out of their pocket at the time of the signing of the contract in most cases.

Do you think the process would be different if you as a seller paid for services upfront?  I know I would have to do a bit more homework before I handed anyone a bunch of cash.  Well in essence that is exactly what you are doing.  You are handing over your largest asset to a person you have just met.

What would you normally like to know before you purchase a service?

•1.       How long have they been in business?

•2.       What type of marketing programs will be used to promote your property?

•3.       What type of communications can you expect?

•4.       Have they sold any properties like yours?

•5.       Have they taken the time to gain additional real estate education?  If so
           what areas?  Why use a residential Realtor® to sell your commercial
           property or vice verse.

•6.       Do you feel comfortable with them...to represent your largest asset?

So before you list with the first Realtor you meet even though you may not be handing them cash right then...you're entrusting them with your largest single asset.  Not to mention your future hopes and dreams.

FlexIt Realty, "only a call or click away"!© 2006  If you would like to sell your home and it is not under contract with another agent or brokerage or your listing has expired and you still want to sell Call Toll Free: 877-667-4699 or Email: garywhite@grar.com go to our web site www.FlexItRealty.com to find over 30 Free Reports that could save you thousands of dollars in your next real estate transaction.