THE K-HOVANIAN 72 HOUR SALE IS FOR REAL.
I'm sure many ActiveRain folks heard radio ads or saw TV ads, mostly interviews with Ara Hovanian over the past couple of days about the "72 Hour Sale" of K-Hovanian homes.
THIS THING IS FOR REAL.
Why are they doing it" Who knows? Who cares? I'm not looking for ulterior motives. I'm just getting a good home at a very good price for some very good buyers.
I sold one today in Loudoun County and I have one very happy couple. Since I follow this builder's location and prices in my area, I could easily see a very good buy for my buyer. This is a buyer that just relocated from England and were not quite ready to buy. Perhaps in the next 30 days or so because we just got them in a rental for the next 10 months. So, they have time to look and think, and think, and think. My buyers' final price is about 85% of the full price that they would have paid. We negotiated everything in the incentive, structural, design center budget, and discount point.
However, when I alerted them about the coming "72 Hour Sale" in the area where we're looking anyway, we got our ducks in a row this week, shopped the builder's mortgage company, looked at all of the new home builders in their price range and comfort comfort level, visited the design center to get a handle on the appliance, flooring, etc., and this was clearly the best selection offered.
This is not a commercial for K-Hovanian. This is information for ActiveRain members who have buyers who may be on the fence. Get them in tomorrow and sell them a house. In fact, I got e-mail from an ActiveRain member about new homes in Virginia and I gave him this very information.
I have another K-Hovanian under contract in another community and the builder agreed to reduce the contract price for that buyer by 2.5%. Since we got a VERY good price when we negotiated the contract, my buyer is very happy. 
This is the builder's model. My buyers selected the same model with darker brick.
Three car side car garage.
Morning Room off Kitchen.
2 acre lots in Round Hill, Virginia. Base price: $649,900 to $749,900.
What are some of the benefits for K-Hovanian? I can think of a few; liquidity, sell some inventory, public relations, lots of free publicity on TV, keep their salaried staff busy, keep selling real estate by bringing prices to a level that folks will buy.
Courtesy: Homefinders.com
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