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Short Sales: Communication is Key!

Reblogger Larry Brewer - Benchmark Realty llc
Real Estate Agent with Benchmark Realty LLc License# 00285925

Communication in a complicated transaction is alway important, and in the case of short sales, Banks expect the buyers and sellers to react almost immediately, even though they have been moving in slow motion. It's a really odd double standard, but it's their ball, and we have to play by their rules or get out of the game.

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Original content by Michelle Gibson

Short Sales:  Communication is Key!

Communication is key when it comes to short sales, regardless if you are a short sale listing agent or buyer's agent. 

As a REALTOR I have had conversations with both Short Sale Sellers and Buyers who have worked with other real estate agents and their biggest complaint was lack of communication from their agent.  

Wellington Short Sale CommunicationWhen a homeowner decides to short sale their home it can be one of the most stressful times in their life with all of the unknowns, so it is extremely important that their listing agent communicates with them on a regular basis even if it's a quick e-mail or text stating "no change this week."  At least the seller knows their listing agent hasn't forgotten about them.

The same holds true for home buyers who are trying to purchase a short sale.  First and foremost it is important that home buyers are educated on the short sale process and are prepared to stick around until the sellers receive a short sale approval or denial letter, which could take weeks or several months.  

Most home buyers could probably go the first week or two with no update or communication from their real estate agent, but as soon as that 30, 60, 90, 120 days pass I can almost guarantee they will start to get impatient.  So it is important to keep these buyers updated even if it's an e-mail or text stating "no change this week."  I personally update ALL of my clients every single week.

Communication is key for ALL real estate transactions, but especially during a short sale transaction.

 

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Comments(4)

Karin Lundeen
Keller Williams Realty - Denver Southlands - Centennial, CO
Realtor Centennial Homes For Sale

Hi Larry, Good reminder to keep my buyer "in the loop"!

Apr 29, 2011 03:04 AM
Larry Brewer - Benchmark Realty llc
Benchmark Realty LLc - Nashville, TN

Karin - I sometimes don't communicate well enough with my buyers and sellers, and they probably think I'm out writing blogs and drinking coffee.

Apr 29, 2011 03:25 AM
Michelle Gibson
Hansen Real Estate Group Inc. - Wellington, FL
REALTOR

Larry - Thank you so much for the re-blog!

Apr 30, 2011 05:07 AM
The Brewer Team - Benchmark Realty
Benchmark Realty - Franklin, TN

This is a great reminder to all of us to keep in touch whenever possible with our clients, they want to know what's happening.

Apr 30, 2011 02:58 PM