The other day I needed to find someone here in my home town. She was the only person I knew that offered a particular service, and I couldn't find anyone else like her in the yellow pages.
The Internet was no help - people in this small town haven't noticed it yet!
So... how to find her? She's not in the phone book under her business name, and I couldn't remember her last name. 
After calling a few friends, I got that much, but she wasn't in the book. Unfortunately, there were several men listed with that last name, but I had no idea which one might be her husband.
Because I really did need to find this woman, I started at the top of the list. Since nearly everyone is related around here, it didn't take too long to reach someone who knew her and knew which number to call. But you know that wouldn't have worked if I lived in a City! And you know that if someone else had been easy to reach, I'd have called them and not wasted hours trying to find her.
Did she ever give me her card? Does she even have cards? Heck if I know.
What I do know:
If you want those people you meet and chat with in the course of a day to reach you when they want you, you need to keep handing out those cards. And then hand them out again, because people lose them and forget where they put them. If they have several, they just might find one when they want it.
One more thing:
The lady I needed was not involved with real estate. People in EVERY business that serves the local community need to keep handing out those cards. Especially if they run a home-based business.
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