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10 Minutes On Listing the House 90 Minutes On Life In The Home

By
Real Estate Broker/Owner with KGC Properties LLC, Tucson Property Management & Real Estate

A couple weeks ago, someone called wanting me to list their Father's home.  I wasn't sure it was something I could take on, but I agreed to meet and talk.  It was the least I could do since I have a working relationship with them and, quite honestly, they have become what I call "friends".

Driving up to the house - I knew - there was going to be a whole lot of "life" in it - and it had evidence from the year it was built straight up through some new features and updates.  And once the son and I spent 10 minutes on the house, we spend the next hour and half on life inside this home that his parents owned for 45 years.

Is it important to look at and discuss the radio/turntable in the living room or the original flooring in one of the bedrooms?  You know - it's all about perspective and it's the only way to get to know a client, what's important to them and how I need to work with them in order to have a good relationship. 

It all starts with listening - even listening  to which child slept in which bedroom and how many parties they had in the family area and seeing the home through someone else's eyes.

Looking at photos of their Father, listening about his life, I felt like I knew him - even though I would never meet him.   I felt really lucky when I left - but not because I took the listing.  It's because I was reminded of the difference between a house... and a home.

Posted by

Buying or selling Tucson real estate, Mt Lemmon, Tucson bank-owned homes, Tucson rental homes, or Tucson lease option homes? Visit www.KGCPropertiesLLC.com .

                                                 

 

This blog is written with my opinions and my opinions are  presented with accuracy but not guarantees. Please talk to a professional before making any real estate, financial or agency decisions.    Gabrielle Kamahele Rhind - 2014. If you want to reprint parts of this - just email me for my permission: KGCProperties@gmail.com .

 

Comments(16)

Cindy Edwards
RE/MAX Checkmate - Johnson City, TN
CRS, GRI, PMN - Northeast Tennessee 423-677-6677

Hi Gabrielle,

I have been in your shoes!!  Good for you for being the listener.  Sometimes life dictates that.  I'm sure it meant so much to the sellers. 

Jan 23, 2012 11:46 PM
Anne M. Costello
Weidel Realtors - Yardley, PA

A transaction for us, and an opportunuty to help is a life changing event for our clients. Honoring those memories and honoring those parents meant more to your friends than your marketing plan or your pricing strategy. 

Jan 23, 2012 11:47 PM
Barbara Todaro
RE/MAX Executive Realty - Happily Retired - Franklin, MA
Previously Affiliated with The Todaro Team

Good morning, Gab....this is a perfect example of why owning a home and having to sell it is a very emotional situation.....it's a lifetime of events.... most good, some not so good....but, nonetheless, lifetime scenarios that become part of your life.... you're the best and this family is fortunate to have you marketing their home.

Jan 23, 2012 11:47 PM
Charlie Dresen
The Group, Inc - Steamboat Springs, CO
Steamboat Springs, CO e-Pro

Great perspective and I'm sure your newfound "intelligence" on the house and all the "life" it's had in it will come across in a very positive manner when you're discussing it with other agents and/or prospective buyers. The warmth you gleened from knowing some of the intimate details of the home can't help but shine thru in conversations you'll have with others...to the benefit of the sellers and hopefully the future owners.

Jan 23, 2012 11:50 PM
Peggy Chirico
Prudential CT Realty - Manchester, CT
REALTOR® 860-748-8900, Hartford & Tolland County Real Estate

Hi Gabrielle - I had these exact thoughts last week and it was so sad.  I was just showing the house (someone else's listing) but this home had been their home their entire lives.

Jan 24, 2012 12:07 AM
Connie Goodrich
Keller Williams Realty - McKinney, TX
CRS ABR (McKinney Realtor)Texas

Just went through that myself.  The owner is the architect who designed the home and they lived there since 1971.  Each aspect of the home had a story.  I went to the home 4 times to list and each time they told stories and then weren't ready to put on the market yet, need to do this and that - the appointments each were to put a sign up and go.  So we listen, learn and understand this is not about the home, it is about the life and memories.  It was a new journey for them to more to more assisted senior community and I knew patience, a smile and sincere care of their life and stories is what they needed.  Home now has a sign up.

Jan 24, 2012 12:14 AM
Peter den Boer
Atlanta Communities - Woodstock, GA
MBA,GRI, Associate Broker, Realtor

Gabrielle - We should all take more time to really listen to our clients. Not because we can get good marketing ideas, ( we can!), but more to connect person to person. Your client will surely remember you for your professionalism, but also will remember you as a good human being. I know which I prefer. Nice job!

Jan 24, 2012 12:36 AM
Richard Iarossi
Coldwell Banker Residential Brokerage - Crofton, MD
Crofton MD Real Estate, Annapolis MD Real Estate

Gab,

It's part of his grief process. He's lucky to have you as his REALTOR® to listen with caring and compassion.

Rich

Jan 24, 2012 01:23 AM
Sheila Anderson
Referral Group Incorporated - East Brunswick, NJ
The Real Estate Whisperer Who Listens 732-715-1133

Good morning Gabrielle. What a poignant and targeted post. I agree with everything you said. A house is a commoditity, a home is another thing all together. Well done. Suggested.

Jan 24, 2012 01:42 AM
Cheryl Dickson
Retired Realtor / Retired Home Inspector - Oklahoma City, OK
Retired Realtor, GRI / Retired Home Inspector

I loved hearing the stories about the home from my sellers. It really does make the house a home, and it makes it easy for me to talk about the home with enthusiasm and passion when showing it to prospective buyers. They can tell the home was loved and cherished by the sellers, and want that for themselves. Suggested!

Jan 24, 2012 03:18 AM
Charles Stallions
Charles Stallions Real Estate Services - Pensacola, FL
850-476-4494 - Pensacola, Pace or Gulf Breeze, Fl.

I get called to the carpet a lot about not having empathy when I don't take the time to listen to all their war stories. I am a get it done and get on with it kinda person but I have learned that sometimes you have to listen.

Jan 24, 2012 03:30 AM
Joni Bailey
101 Main St. Realty - Huntsville, TX
Your Huntsville / Lake Livingston Area REALTOR®
This is But ONE of the things that sets you apart from other agents. You REALLY care about your clients! I love that about you!
Jan 24, 2012 03:41 PM
Mike Jones
SUNSTREET MORTGAGE, LLC (BK-0907366, NMLS 145171) - Tucson, AZ
Mike Jones NMLS 223495

Gabrielle,

Today, you're my FAVORITE blogger!  Life is about relationships, and the best REALTORS and lenders understand that and listen.

Mike in Tucson

Jan 24, 2012 10:28 PM
Irene Durocher
Coldwell Banker BUYERS AGENT - Boca Raton, FL
homesweethome4u@att.net

Gabrielle, you got the listing because you took the time to listen. What is you commission once 

it sells ?? Was it worth the extra time to listen to all the memories in this home ? Also it gives you

more information if you are asked WHAT ABOUT..............? You know so much more about the house.


Irene Durocher   Bristol  Properties


Boca Raton,Florida on the Atlantic Ocean

Jan 25, 2012 01:24 PM
Jerry Newman
Brown Realty, 210-789-4216, - San Antonio, TX
Texas REALTOR, San Antonio Military Relocation

Good Morning, Gabrielle, Listening is very important and it helps us to really know the family and the homes that we may get to list and place on the market. You did a great job at the kitchen table.

Jan 26, 2012 11:52 PM
Barbara-Jo Roberts Berberi, MA, PSA, TRC - Greater Clearwater Florida Residential Real Estate Professional
Charles Rutenberg Realty - Clearwater, FL
Palm Harbor, Dunedin, Clearwater, Safety Harbor

Listening is SO vital in this business! Without that ability, we cannot be successful!

Jan 26, 2012 11:53 PM