Marketing Luxury Real Estate: The Secret Software of the Nature of Colors

Services for Real Estate Pros with Napa Consultants

cloud orchids

I spotted another exotic cloud orchid on my Saturday visit to Westerlay Orchids in Carpinteria.  The one pictured above is a interesting mix of colors and to my eye it is beautiful.  Others may consider it strange looking or unattractive.  However Nature has a secret in this design to insure the plant's longevity.

Here is the secret to nature's software.  Orchids are designed to survive by attracting the right insect or the right bird to pollinate it for its future offsprings.  Every aspect of the design is calculated and accounted for.  If a long billed bird is the intended pollinator than the cup/calyx of the orchid will be deeper to accomodate the long bill of the bird.  The color combination and spots also aid the bird or insect in recognizing the flower as does the aroma if the flower has a scent.  In the forest it differentiates it from the other flowers and sends a signal to be found by its look, shape and scent.

Happy Sunday, Cheers Ron & Alexandra

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Written by Ron & Alexandra Seigel-

ABOUT:  Napa Consultants, International specializes in the art of local niche marketing in affluent communities and they are the leader in brand strategy for the luxury real estate industry.  Working exclusively with entrepreneurs and professionals who are passionate about gaining or sustaining market leadership, they help their clients become the breakaway brand in their marketplace.


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Dick Greenberg
New Paradigm Partners LLC - Fort Collins, CO
Northern Colorado Residential Real Estate

Hi Alexandra - Well, I agree with the bird it's intended for - I think it's beautiful. Gorgeous photo, too.

Jun 03, 2012 07:00 AM #1
Anna Banana Kruchten CRS,CRB
Phoenix Property Shoppe - Phoenix, AZ
Arizona's Top Banana of Real Estate!

Alexandra how interesting. I never knew this about orchids.  Very cool - and the plant is absolutely gorgeous!

Jun 03, 2012 07:35 AM #2
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
New Hampshire Home Stager

How beautiful!  I didn't know this, how interesting.  All variety of orchids attract me!

Jun 03, 2012 08:38 AM #3
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding and Marketing


Thank you, I love all the orchids, never met one I did not like, and everyday, the botanists are naming and identifying another one for our viewing and enjoyment pleasure.  What is lovely is that we have dedicated orchidariums around here that go out of their way to produce these lovely orchids.


I loved it immediately, I take a lot of pictures of flowers and other nature's greenery...we may one day refer to it for brand colors as we develop a person or products' identityl.  It is all so much fun and of course a treat to the eye.


Me too, we must be the perfect attraction magnet to these lovely flowers.  Happy Sunday, A

Jun 03, 2012 08:46 AM #4
Patty Da Silva, Davie, Southwest Ranches Cooper City, Plantation, Weston, REALTOR
BROKER of Green Realty Properties® - 954-667-7253 - Davie, FL
Top Listing Broker


Nature's Software is perfect! That is a beautiful plant in my eyes but I an bias, I love everything that nature is and does. Hope you had a great weekend.

Jun 03, 2012 09:18 AM #5
DeeDee Riley
Lyon Real Estate - El Dorado Hills CA - El Dorado Hills, CA
Realtor - El Dorado Hills & the Surrounding Areas

Wow, Alexandra!  That is really an unusual one.  The shape and the colors are intriguing and quite beautiful!

Have a wonderful week!

Jun 03, 2012 04:09 PM #6
Jenny Durling
L.A. Property Solutions - Los Angeles, CA
For Los Angeles real estate help 213-215-4758

What a beautiful flower.  It's funny how orchids can be expensive in California and they are so abundant in Hawaii that they make leis ouf of them.

Jun 03, 2012 11:30 PM #7
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding and Marketing


I agree and like you I am biased in favore of Nature.  Yes, we had a lovely weekend and shut down.  It is not easy to stuff 5 days into 4 days.


Thank you, I was definitely intrigued as the flower leaves almost look like they are separate from the whole.


Actually thanks to our abundant greenhouses, and the passion of our various orchid growers, the prices are very reasonable.  Wishing you a greate day, in Silver Lake. A


Jun 04, 2012 02:49 AM #8
Toni Weidman
Sailwinds Realty - Trinity, FL
26 Years Selling Homes in New Port Richey, FL

Which as professionals we should do (differentiate ourselves). Lovely orchids and you know I love orchids.

Jun 04, 2012 04:29 AM #9
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding and Marketing


Thanks for saying for me.  Absolutely and with all the species of orchids around, there is one right for everyone.  A

Jun 04, 2012 05:08 AM #10
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Ron and Alexandra Seigel

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