Home : Blogs : Kevin O'Shea, White Plains, NY Real Estate : White Plains, NY, My world, Kevin O'Shea

How do you get your Sellers on the same page as your buyers in a difficult market?

As a veteran Realtor, it has always been a matter of education to explain to buyers what they can reasonably expect to pay and explain to sellers the value of their home.

But lately I have had a few sellers who don't seem to listen, and I had one who wanted to take the listing away from me when I was explaining that the market is a little weaker and not to lose this buyer and give a strong counter offer.

The market in our area got weaker later than in other areas, it is difficult to sell, but when things are priced correctly, we do get offers. The sellers don't always want to listen to the reality.

People don't realize that Realtors don't make the market or the price, the buyers do. It is up to the Realtor to get the Market data and interpret it, taking into consideration the sold properties and supply and demand.

What are your favorite strategies to educate and get people on the same page?

All the best!

Posted by Kevin O'Shea, White Plains, NY Real Estate on 02/27/2009 03:33 PM

Comments (6)

Educating Buyers and Sellers in the Home Selling Channel

real estate, sellers, buyers, same page, educate

Post is included in group: Real Estate Rookie
Post is included in group: Out Of The Box!
Post is included in group: Dedicated Bloggers
Post is included in group: Bloggers Choice Selections
Post is included in group: Addicted to Active Rain

6 Comments on How do you get your Sellers on the same page as your buyers in a difficult market?

FEB

I tell them they have two choices. I can either LIST your house and we can hope,wait, and reduce or I can market the house at a price Where it will SELL.

Kevin,

It doesn't help when some agents run around saying "I do extreme advertising...so I can get you X - whereas all these other bozos who don't understand the REAL market can only get you Y." We don't make the market, but many market themselves as if we do. Therein lies the confusion on the part of the public.

FEB

Hi Kevin. Market harder.

The more leads you have the less you care.

They will change their offers/bids when they are ready. Don't try to influence.

Glad to see you back.

Ken

MAR

Hi Claude, I will definitely turn down listings, but this is a case where we have a viable offer and the sellers want to wait for better and I don't think better is coming.

Hi Ruthmarie, It can be very frustrating getting people to understand how difficult the market is.

Hi Ken, We are negotiating now and I do care about each of my owners that trust me to list and advise.

MAR

Kevin - I've told Sellers that adopt the same attitude as the example you've given that if they don't counter and negotiate with a qualified buyer, they are effectively buying back their own property at the price they're holding out for.

That seems to give them a reality check to stop, listen and think!

MAY

Thanks Stewart that is a good idea.

Leave a response…

Name:

Email:
(optional)

Comment:

What does the graphic say?