I was reading an article by Andrew Wetzler on broker agent news about effective online strategies and thought it might be useful read for the rest of you. You can read it here: http://www.brokeragentnews.com/news/residential/2007_5/5_11_2007_vj_1178945998.html
While the article is pretty basic it has a couple of good tips. I would especially take note of the contact management advice. Implementing a drip email campaign is always a great idea.
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