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Ignore the News - Just Get to Work!

By
Services for Real Estate Pros with Marte Cliff Copywriting

Last week I read that 13% of the single family homes in the U.S. are sitting vacant.

It made me wonder where all those people could have gone. Are they doubling up - with 2 or 3 families to a house? Are they living in Mom's basement? Are they driving around in a mini-bus, living in camp grounds? Are they on the streets?

Part of it no doubt comes from over-building of new construction, but still... 13% seems like a lot. And according to the law of supply and demand, that would indicate that prices still have a way to fall.

That was last week...

TODAY I read that we are heading into a significant housing shortage that will drive up prices. This was according to a representative of Metrostudy - a real estate data provider.

So which is the truth?

Are there too many vacant homes, or are we going into a shortage situation?

Next we have all the news from Washington... Proposed regulations that make everyone feel like the sky is falling.

But we don't know which regulations will be passed. And when they're passed, we don't know which ones the banks will actually obey.

So what can you tell your buyers and sellers?

That you just don't know. If sellers really need to sell, you'll help them. If buyers want a home of their own and they can comfortably afford the payments, they should buy.

Meanwhile, I think maybe it would be a good idea to just ignore the news reports. They're all conflicting, so if we react to any of them, we might be jumping the wrong direction.

Let's just keep working...

Comments(11)

Patricia Kennedy
RLAH@properties - Washington, DC
Home in the Capital

Marte, yeah.  I do think that's the way to go.  And it's so local, and what's happening in my close market may not be true across the Potomac River. 

Apr 04, 2011 09:45 AM
Mary Stewart
HomeTrust Real Estate, LLC, Homes for Everyone - Wilsonville, OR
Wilsonville and Surrounding Portland Metro Areas

Marte I always wonder when I read the reports either pro or con.  I think the people who write the reports are sitting at their desks just looking at numbers and not knowing what is really happening out there in the real world. Patricia is correct when she says it is local and pretty much all markets are different. What is happening here in the Portland, Oregon market will not be true for someone in Texas or wherever.

Apr 04, 2011 10:51 AM
Dan Rosenberger
Harvest Realty - Westfield, IN

Marte - So often the news simply doesn't make sense.  Unfortunately the news can affect people's perceptions of the market.  But there are people who need to buy and some who need to sell.  So we just try to find them the best value possible according to their needs.

Apr 04, 2011 02:16 PM
Marte Cliff
Marte Cliff Copywriting - Priest River, ID
Your real estate writer

Patricia - and what's happening in your neighborhood SURE has no bearing on what's going on here in a small North Idaho town.

Mary - I think so too. They just look at it and write what they think might be true. I got in a big argument with someone once who told me something had to be true because they'd read it in a magazine. I told her any fool could write an article... but she didn't believe me until I started writing articles.

Dan - That's the danger. When the news says prices are going to continue falling, too many people who should buy now sit back and wait. They'll be kicking themselves when the interest rates go up.

Apr 04, 2011 05:34 PM
Chris Ann Cleland
Long and Foster Real Estate - Gainesville, VA
Associate Broker, Bristow, VA

Anyone listening to the national real estate news needs a reality check.  The local news is much more pertinent in the world of real estate than the national news.  Our market has been flying in the face of the doom and gloom national news for a long time now.

Apr 05, 2011 05:57 AM
Marte Cliff
Marte Cliff Copywriting - Priest River, ID
Your real estate writer

Chris Ann - The trick is in getting all the consumers at the local level to realize that!

Apr 05, 2011 06:12 AM
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Great idea Marte.  I try not to watch the new anymore or read it.  makes me happier.

Apr 10, 2011 04:08 AM
Patricia Kennedy
RLAH@properties - Washington, DC
Home in the Capital

Hey, Marte! 

 

I inluded this post in today's Last Week's Favorites.

Cheers!  Pat

Apr 10, 2011 04:32 AM
Jack Mossman - The Nines Team at Keller Williams in Lodi
The Nines Team at Keller Williams in Lodi - Lodi, CA
The Nines Team in Lodi

Marte - We have been clipping articles and putting them in a binder in sheet protectors.  We save the last 90 day's .... and when folks are concerned if they are making the right decision ... it makes great reading ... and rarely causes remorse! 

The side benefit ... our agents looks at the clippings daily ... and are able to react to whatever of clients current comment might be ...

Apr 10, 2011 02:40 PM
Marte Cliff
Marte Cliff Copywriting - Priest River, ID
Your real estate writer

Debbie - The news is a bit distressing, isn't it? It would be worth listening if there was something we could do about it.

Pat - Thank You!

Jack - That's a great idea, especially if you combine the national news with what's going on locally.

Apr 10, 2011 04:08 PM
Celeste "SALLY" Cheeseman
Liberty Homes - Mililani, HI
(RA) AHWD CRS ePRO OAHU HAWAII REAL ESTATE

Bottom line it's like you said.... if it's their time to sell...or buy...then it's time...and we're here to help them. I'll just stay away from the national news..... It's always local that counts...even down to neighborhoods :)

Apr 10, 2011 05:36 PM