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She found me online, but she recognized me

By
Home Builder with The Flooring Girl

This morning I'm meeting with a customer to show her some carpet for her home in Westchester.

 

carpet in westchester NYShe found me on google (I will need to ask her the search terms she used),... I got distracted by the fact that she said she knew me!  She then explained that we met years ago at woman's networking event (that must have been at least 3 years ago).

 

So, this made me realize 2 things:

1.  The importance of networking, and how it becomes cumulative (plus it's good to make a good impression).  She didn't need flooring 3 yrs ago, but now she does.

2.  The importance of using a photo on your website...and making sure it looks like you.  She recognized me, and that was cool.

 

I'm looking forward to reconnecting with her today.

Comments(42)

Rob Arnold
Sand Dollar Realty Group, Inc. - Altamonte Springs, FL
Metro Orlando Full Service - Investor Friendly & F

It is amazing how people that you met years ago come back to do business with you.  Congrats!

Dec 20, 2012 12:13 AM
Kimo Jarrett
Cyber Properties - Huntington Beach, CA
Pro Lifestyle Solutions

Excellent tips, which reminds me that I should update my photo too. 

Dec 20, 2012 12:36 AM
Carol Lynn Johnson
Re/Max Elite Realty - Franklin, NC
Residential Specialist

OK, I am guilty of having an out of date photo.........one in which I was still coloring my hair.  But other than the grey, I look the same......the business card photo is so small, no one can see the added wrinkles!

Dec 20, 2012 12:41 AM
Lyn Sims
Schaumburg, IL
Real Estate Broker Retired

I think looking like your picture really helps lol. Didn't we just do a contest about that?

Dec 20, 2012 12:43 AM
Carolyn Roland- In Delaware and S. Chester County PA
Independent architectural histor'n - Wilmington, DE
Carolyn Roland, GRI, CRS

I also had the recent experience of someone recognizing me from my website picture!

Dec 20, 2012 12:55 AM
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Ron - that is so true!

Rafi - Exactly.  No touchups on mine.  Just look real.

Rob - Yes, it is.  It's happened a few times.

Kimo - Thx.  Yes, it is important to keep it fairly current.

Carol - I know...that's my issue...my hair color is often slightly different - sometimes just based on the flash in the picture.  I've had photos take 2 weeks apart and the color looks different.

Lyn - Yes, it doesm and Right, we did.

Dec 20, 2012 12:58 AM
Ed Silva, 203-206-0754
Mapleridge Realty, CT 203-206-0754 - Waterbury, CT
Central CT Real Estate Broker Serving all equally

You just have to love it when someone makes the recognition and it's from something that was either posted earlier, a print ad, or networking that was done. Well done

Dec 20, 2012 02:09 AM
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Thank you so much Ed.  It's cool when your marketing elements become synergistic.

Dec 20, 2012 05:36 AM
Anonymous
Jo Ann Poole

Debbie, it's always to be recognized and good for you...I walk down the Target aisles and the supermarket and people ask me how my grandchildren, A.J. and Kyra are...they have been in my personalized newsletter since they were born in a section that is called Notes on Motherhood...started writing when my daughter was graduating high school...it is nice to be noticed...

 

Dec 20, 2012 05:47 AM
#31
Patricia Kennedy
RLAH@properties - Washington, DC
Home in the Capital

Debbie, it's good to have several networking irons in the fire.  And yeah, I got a major hair renovation and had to change my profile picture to be recognizable. 

Dec 20, 2012 12:36 PM
Sharon Parisi
United Real Estate Dallas - Dallas, TX
Dallas Homes

People remember photos more than they do content!  If we get lucky, they remember both and give us a call!

Dec 20, 2012 03:35 PM
Bob Miller
Keller Williams Cornerstone Realty - Ocala, FL
The Ocala Dream Team

Hi Debbie, we think this explains how occasionally we run into someone we think we know or vice verse and can't remember how we knew them.

Dec 20, 2012 11:42 PM
Peter Michelbach
International, IT
i Sell Real Estate

Debbie --  thank you for a great post ...networking, real photos and good old fashined service. Good reminder too.thanks a bunch!

Dec 21, 2012 05:51 PM
Eileen Hsu
Douglas Elliman Real Estate - Manhattan, NY
LICENSED REAL ESTATE SALESPERSON
I am late on this post but I am certain your meeting went well. Online and offline effort sure are a good combination for marketing.
Dec 23, 2012 05:05 AM
Patricia Kennedy
RLAH@properties - Washington, DC
Home in the Capital

Hey Debbie, I included this post in Last Week's Favorites.  And Merry Christmas!

Dec 23, 2012 05:33 AM
Steven Cook
No Longer Processing Mortgages. - Tacoma, WA

Debbie -- it is a great point you are making, about being recognizable.  It can truly help bring the traffic into the office (via the phone, etc.)

Merry Christmas to you and yours!

Dec 23, 2012 09:14 AM
Tammie White, Broker
Franklin Homes Realty LLC - Franklin, TN
Franklin TN Homes for Sale

Another good reason to keep you photo up-to-date so consumers can actually recognize you.

Dec 23, 2012 11:27 AM
Katie Smith
Pueblo, CO

Thats awesome! Thanks for sharing :)

Dec 28, 2012 12:26 PM
Rosemary Brooks
BMC Real Estate - 209-910-3706 - Stockton, CA
The Mother & Daughter Realty Team

Great share and just goes to show that your presence  and presentation is important.  Happy New Year.

Dec 29, 2012 03:39 AM
Gene Riemenschneider
Home Point Real Estate - Brentwood, CA
Turning Houses into Homes

The more you keep your self out there the more likely good things will happen.  Great post.

Jan 02, 2013 03:16 AM