UPDATED 2019
I have seller clients who decided to sell their solid, well-built house in Winnetka. It needed some updating inside but nothing too expensive or outlandish. They never liked the color of the exterior but made peace with it years ago.
As their Winnetka real estate agent, I consulted with them regarding what changes to consider to make the home more appealing to buyers. The inside of the home needed staging help - too much stuff that needed to be packed away, donated, sold, or tossed. All of it was done and the house was ready to go on the market!
While I did discuss the exterior of the home and ways to improve it, the sellers decided that they had done enough work (and they had!) and the exterior color would have to live on.
The home had many showings but the feedback was almost always the same - the house, in buyers' eyes, needed to much work. After several months on the market, we revisited the idea of enhancing the exterior of their home to elicit an offer.
I believe the photos tell the story - and when the job was complete, an offer was made just two weeks later.
First photo taken - I rejected it and requested the photographer come back and retake from another angle:
Second photo - much better angle but the mustard color of the home and overgrown bushes were distracting.
Bingo! Final photo - new paint and landscaping completely transformed and altered buyers' first impression of the home.
Yes, the seasons changed over the months and in this part of the country, that always improves photos. However, this was a simple (albeit not inexpensive) fix, and the results were stupendous.
How important is curb appeal and good photography? The photos don't lie!
If you would like a consultation on what I would do to help you sell your home, call me!
847-977-6024
While you're here, please see ALL WINNETKA HOMES FOR SALE
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Margaret Goss is a full-time real estate broker since 1998 working in the North Shore communities of Winnetka, Wilmette, Kenilworth, Glencoe, Northfield, Glenview, and Evanston.
She can be reached at:
Phone: 847-977-6024
Email: margaret.goss@bairdwarner.com
See her full BIOGRAPHY
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