What I Learned From Networking
Grant Schneider recently wrote an excellent post Networking Is a Strategy. He is a member of several Chambers of Commerce and is very active in professional and business networking groups.
While reading his posts, I started thinking about what I learned about networking when I started my staging business.
When I joined the Chamber of Commerce in Delray Beach and attended the new member luncheon, I received the best advice from a long-term member…don’t walk around with a handful of business cards passing them out to anyone and everyone you see.
She said… if you meet just 5 people and learn what they do and how you might benefit from each other's services, you'll be more effective.
I know that we’ve all been at functions where people are passing out cards as if they were candy…or now offering to AirDrop their information to your phone.
All you end up with are cards or contact information of people you don’t know.
What I Learned…
~Be judicious in providing your information. A person may not want or need it.
I was at one of the Chamber functions and I saw several different members walking through the crowd handing out their business cards. That’s it…nothing else unless someone stopped them to speak.
Personally, I prefer to ask someone if I can give them my card or information.
~Actually have a conversation with the person you meet. Learn what they do and what their needs may be.
My best and favorite agent whom I met and did business with for years was introduced to me by someone (who owned off-site storage facilities) at a C of C mixer. We were discussing our companies and he said to me…I want you to meet the best agent in Boca Raton! Of course, this was before I’d met Elyse Berman, PA
~Participate! Just as in any organization (ActiveRain included) you will go further if you participate in groups or activities they have.
When I became an affiliate of the Women’s Council of Realtors, I participated in auctions and events whenever I could. It was fun and I was able to get to know many agents.
If you decide to invest in networking to grow your business, you can help your investment pay off by following the above tips.
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