google: Did You Know Your Facebook Feed Is Now Searchable?
- 05/25/15 02:36 AM
Our Facebook newsfeeds are chock full of photos, videos, jokes, links and statements by our friends that we've chosen to Like and Follow. Have you ever remembered seeing something useful or important in your Facebook news feed but couldn't find it again? Scrolling through years and years of posts can be a time consuming pain. But now there's an easy way to find and filter through Facebook posts.
Keyword Search Available on Facebook
Facebook has introduced a keyword search tool which allows users to search their news feed for specific posts their friends have made. This feature makes it easier to get more … (3 comments)
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google: Google My Business Customer Reviews
- 03/10/15 03:58 PM
Proud to share these images of customer testimonials posted to iPartnerMedia's Google My Business page. These reviews play a role in organic search rankings for our website and demonstrate to our prospective clients how passionate and loyal our customers become after experiencing the IPM standard.
… (6 comments)
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google: Did You Get This Alarming Email from Google?
- 01/29/15 05:49 AM
In another recent blog post I published December 30, (see here: http://actvra.in/4sQC ), I alerted website owners about Google's new mobile search feature that clearly denotes which websites are mobile responsive.Today, I read a post by Matt Southern about how Google is proactively emailing website owners alerting them to how their search ranking may be affected if they do not update their website.
The email reads as follows:Google systems have tested [X amount of] pages from your site and found that 100% of them have critical mobile usability errors. The errors on these [X amount of] pages severely affect how mobile users are … (6 comments)
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google: Online Webinar - Your Facebook ad Google Business Page
- 01/20/15 01:39 AM
Calling all do-it-yourselfers!
The Small Business Development Center in Southwest Florida is offering a
2-part webinar series to help customers find your business.
Participants will learn why and how to establish their business page on both Facebook and Google.
Instruction will include "how-to's" for maintaining a fresh and engaging presence on these business directory listings.
Dates: Tuesday, Feb 3, 2015 and Feb 10, 2015
Time: 9:00am to 10:00am est
Cost: No Cost
Click here to register.
If you are unable to participate in … (4 comments)
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google: Does Google Consider Your Website Mobile Friendly?
- 12/30/14 05:22 AM
Due to the massive amount of web traffic migrating to mobile devices, one of the enhancements that Google implemented to their search algorithm in 2014 was enouraging website owners to make their websites mobile responsive. Mobile friendly websites now carry heavier weight in search engine results.
Google Does Not Like Mobile Websites That Use An m. Address
Also, Google educated us that having a website using an m. type of url address is NOT preferable. This requires Google to search two distinct websites for you and they do not want to do that. If you have vendors hawking you to make … (51 comments)
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google: Preparing for Your Holiday Marketing
- 11/03/14 06:22 AM
The Holidays are just around the corner. Have you thought about your holiday marketing promotions? If not, it’s time to prepare! We’re here to help you with some unique and creative ways to sell your products and services this holiday season! The holiday season can be a tricky time. Rise above all the clutter and noise in an oversaturated market. You want your message to be clear, concise, and, of course, desirable!
To make the most of your 2014 holiday season, analyze past and current data. Discover what worked last year around this time, what didn’t, and discuss ways to leverage/change … (2 comments)
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google: Why Advertisers Should Not Forget About Yahoo!
- 09/14/14 04:43 AM
“Yahoo? Does anyone still use that?” The search engine that took the world by storm in the 2000s is far from gone, despite what you might think. The Tampa Bay Business Journal has cited seven interesting (and surprising!) facts about the current nature of Yahoo and encouraging us that it’s more active than ever.
1. According to data from BIA/Kelsey, about 16 percent of U.S. consumers use Yahoo for local shopping. The percentage for Hispanic consumers who use Yahoo for local shopping is slightly higher.
2. Yahoo has a large audience with mobile users. Research from comScore found that 82.4 percent of U.S. … (2 comments)
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google: The Secret of How 73% of New Businesses Close More Sales. Learn how
- 07/11/14 08:15 AM
73% of new businesses say working across multiple devices enables more sales.
Learn how Google Apps can help you always be closing (deals).
If you're like me, you switch devices throughout the day between a smart phone, tablet, desktop, laptop, etc.
Google Apps makes it easy to maintain a seamless experience between devices to make your work life more efficient.
Google Drive
Storing documents on Drive solves several problems.
1.Collaboration: you can share files with others and collaborate without worrying about version control
2.Security: When you email files, you lose control over who can see them. Drive puts you in control
… (6 comments)
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google: Powerful Element Of Your Google My Business Page
- 06/27/14 06:46 AM
If you missed our post about the all new Google My Business service, you can check it out as it dovetails nicely into the information in this post.
Free Marketing - No Strings Attached
Google My Business puts your business info on Search, Maps and Google+ so that customers can find you, no matter what device they're using.
One of the key elements of your company's Google My Business page is the Reviews section.
You can see a couple of reviews from our iPartnerMedia Google business page within this post.
Google uses the Reviews in it's algorithm for organic search ranking. Although that is … (3 comments)
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google: Social Media Class For Real Estate Pros & Other Business Owners
- 06/10/14 02:11 PM
Yes, that's 'lil 'ol me in the photo, at the head of the class, sharing some of my knowledge about social media at the Microenterprise Institute of Goodwill Industries in Fort Myers, Florida. Me and my colleague Rachel Perez (another one of our blogging and social media experts) enjoyed the opportunity to both help others and promote our brand.
The Goodwill Industries of SW Florida has a microenterprise program for business owners that entails 12 weeks of education and an opportunity to qualify for a microloan to help fund their business.
The class was diverse and included people from the real … (4 comments)
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google: How We Achieved #1 Local Ranking on Google
- 06/10/14 01:44 PM
Black Magic?
We tricked the system?
We paid off some mysterious SEO expert in a trenchcoat in a dark alley?
Lack of competition?
These might be some initial thoughts by those conspiracy theorists as to how our marketing agency, iPartnerMedia, ended up ranked #1 on Google for local web design.
Truth is, we earned it.
Web design is a highly competitive service in Southwest Florida. It seems I learn about web design companies every week that I'd never hear of before.
They seem to crawl out of the woodwork.
Six months ago when we began growing our company in earnest, we were lucky to show … (4 comments)
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google: What Do People Do When They Learn About You? The Answer Lies Within
- 06/08/14 04:56 AM
Your business cards are being distributed. You run ads in newspapers and local or industry related magazines. You mail postcards to a targeted list or via Every Door Direct Mail. You send thank you notes to people you have good conversations with at networking events. Yes, your name is getting out there. Great job!
What Do People Do When They Learn About You?
Don't think too hard on this one! People use Google or the search engine of their choice to look you up. An internet search is the modern day background check. You get one shot to make an impression when … (10 comments)
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google: The Secret Sauce Behind Reputation Management
- 06/05/14 05:00 AM
If you are ever in the mood for a good read, get yourself a copy of Google Bomb authored by Sue Scheff and John Dozier. You will learn very quickly just how easy both your personal and professional reputation can be damaged even if you did nothing wrong.
Negative online reviews cost your business money and lots of it. Worse, these testimonials are often on websites that earn high search ranking.
My company has been asked to present a reputation management proposal to a client who has experienced customer complaints posted on ripoffreport.com, Better Business Bureau website, etc.
Regardless … (3 comments)
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google: Are You Keeping Up With WordPress Security and Plugin Updates?
- 05/02/14 06:32 AM
I read a lot of Rainer posts and have to come to learn that many of you are using WordPress or other open source platforms to develop your website. Great decision by the way!
However, building your website is not a set it and leave it operation.
Almost every month, WordPress releases security updates and other enhancements to their core environment. When these are released, it is up to you to update your website to get the new patches and other changes.
WordPress PlugIns Need Love Too!
Also, if your website uses plug-ins, and most WordPress websites do, your plug-ins will … (17 comments)
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google: 5 Things Your Real Estate Website Must Have To Be Competitive in 2014
- 03/18/14 02:55 PM
Most real estate professionals have a website. However, many were built several years ago and have not been overhauled in a while. If you find yourself in this category Google may be penalizing you from achieving better organic search rankings. Here are 5 must-haves for your website in 2014 to be competitive:
1.Mobile Responsiveness
Your website must automatically adjust to fit different screen sizes for tablets and smart phones. Click to call is a must. Thumb friendly drop down menus too. Just because your site shows up on a mobile devices does NOT mean it is responsive. Google has publicly stated that … (4 comments)
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google: Earn Extra Income! Easy Referral Program Helps Your Business Friends
- 03/09/14 03:59 PM
Referrals - Good Karma
I get a kick out of introducing people who I think can do business together. I never expect anything in return. It's just good karma. But now I have a program to put extra money in you pocket. Do you know a small business that is either starting up and in need of an affordable website OR an existing business that has a website they wish they give a facelift?
Affordable, Agency Caliber Website Solutions
No strings attached. I'll even put it a formal agreement if it makes you fee better. The bottom line is that … (1 comments)
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google: Are You Ready For A Web Site Makeover? 5 Reasons To Say Yes!
- 02/05/14 05:40 AM
During the boom period 2000-2008 is when many real estate and related professions built their current web site. After all those years, most of those sites are in need of a makeover. The time is now and here are 5 reasons why.
1. Open Source
Web sites built today should be done using an Open Source platform content management system. Do not allow your business to be held hostage by a web site company using a proprietary platform that limits your ability to make simple changes, change hosting, etc.
I talked to business owner recently who was almost in tears … (8 comments)
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google: Why You Should Use Google Plus
- 12/18/13 05:52 AM
Everyday Social Media Marketing becomes more and more important for business to connect with prospective clients so what is Google+ and what does it mean for your business? Check out this brief but informative video that explains the benefits of incorporating Google+ into your scoial media sharing activities. Do you feel overhwhelmed with all the online marketing opportunties out there? Contact me for a free consultation. You will be surprised at how affordable it is to have an expert assist you. For as little as $5-$10 per day you can can rest easy knowing your online marketing strategy is being handled. … (8 comments)
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google: What Is The #2 Social Media Network In Terms Of ACTIVE Users?
- 07/03/13 12:32 AM
After celebrating only its 2nd birthday last month, a major social media network has grown up very fast and it's time for you to take notice, like it or not. Projected to overtake Facebook within the next 36 months (According to SearchMetrics), Google+ has already become the #2 ranked social media network in terms of active users.
At one time, MySpace occupied that spot, but their user base is not so active anymore. Similarly, Twitter has a lot of users, but in terms of active users, Google+ trumps them.
As the the top search engine in the world, Google has an advantage with … (4 comments)
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google: 4 Smart And Free Work At Home Online Tools
- 05/11/12 05:50 AM
Here’s something you might not know about a work at home business such as a real estate or mortgage professional: There are a lot of powerful, free online tools that make running your business easier.
There are multiple instant messaging tools – AOL instant messenger was once the dominant player, then Microsoft came out with it’s version and now Google, Facebook and Yahoo have versions too.
So which one should you use? Don’t bother deciding. Just download a free version of Trillian which easily lets you do instant messaging on all these platforms simultaneously. There is a paid version of … (2 comments)
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Our Facebook newsfeeds are chock full of photos, videos, jokes, links and statements by our friends that we've chosen to Like and Follow. Have you ever remembered seeing something useful or important in your Facebook news feed but couldn't find it again? Scrolling through years and years of posts can be a time consuming pain. But now there's an easy way to find and filter through Facebook posts.
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