Thoughts, ideas, insights, and tips on writing for real estate - from a former real estate broker turned real estate copywriter.
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Today I came across an interesting article about the number of foreclosures in 2009 - It was statistics compiled by RealtyTrac, and said that 2.21% of all homes in the U.S. went into foreclosure last year. It also predicts that we're in for another wave, due to unemployment and economic hardship....
My apologies to anyone who sees themselves in my rant, but this really bothers me. A drip campaign can be one of the most effective ways to maintain top of mind awareness with both past clients and future clients, but I'm seeing so many people doing it wrong that I just have to speak out. Instead...