lead generation: 4 Tips for Generating More Sales Leads
- 08/21/18 07:53 AM
It’s no great secret that for your real estate business to continue to thrive you need to continue to generate leads. But it isn’t always easy to come up with fresh ways to do that. So, what do you do? We’ve outlined 4 tips to keep those sales leads coming in.
1. Capture Them with ContentA great way to generate more sales leads is by consistently creating and sharing great content. Why? Because it demonstrates your expertise and draws people in. This can take the form of speaking at conferences, blogging regularly on your website, great email marketing or posting useful content … (3 comments)
lead generation: How Real Estate Agents Can Use Social Media to Generate Leads
- 03/29/18 06:13 AM
There are few businesses that the internet and social media have changed more than that of real estate agents. As soon as it’s time to move, the first thing home buyers and sellers do is hop on the web. They look at homes, or find out sale prices in their area. They can look for real estate agent websites to list their house or help them find a new one. Of course, none of this is news. What might be is how much the web, especially social media, can affect a home buyer or seller’s decisions.The web and social media give instant access … (0 comments)
lead generation: How Social Stream Doubles Your Social Media Lead Generation
- 12/13/17 06:35 AM
In just one minute on any given day, Facebook users like posts 4.1 million times, Instagram gets 2.1 million likes, 300 hours of video are uploaded and 347,000 tweets are being sent. That is a ridiculous amount of content being pushed out everyday! With this rapid pace we keep forging ahead with, it’s not uncommon for a social media audience to take on the “what have you published for me lately” persona. One of the best ways to get more real estate leads from Twitter, Facebook, LinkedIn and other high-powered social media sites is to provide high-value content. That involves posting … (2 comments)
lead generation: How to Actually Generate Good Quality Leads on Facebook
- 09/19/17 08:26 AM
What started out as a project inside a Harvard dorm room has exploded to a cultural phenomenon, reinventing the way we connect with each other around the globe. Facebook is a social media giant that people use to connect with friends and family, watch videos, get news updates, and maybe even do some networking. Latest stats in 2017 show approximately 1.32 billion people on average log onto Facebook daily. Now, what if you started to look at Facebook as a whole new marketing tool? As an inbound marketing channel that can pull in leads for you – good, quality leads. Would you invest more time in … (0 comments)
lead generation: 5 Ways to Lose a Lead Real Quick
- 09/12/17 06:49 AM
Forgive us if we sound like a broken record here, but in order to reiterate our point - leads are the lifeblood to any business and should be given the same level of attention as you would any other client. If a prospect was recommended to you, found you online or heard about you by way of word of mouth, the clock has started for you to make them feel comfortable in helping them with this major transition in their life. You might think that mishandling a new lead is a short term problem, but if it’s consistent, putting a band aid on … (0 comments)
lead generation: 5 Proven Ways to Generate Sales Leads
- 08/03/17 08:32 AM
Sales leads are the lifeblood of real estate. In order to scale your business, bolster your database with fresh contacts, and unique opportunities – there has to be a pipeline of new leads flowing in. However, sometimes leads can dry up for a number of reasons. Perhaps you got busy with other aspects of your business and neglected your lead generation, or the same framework that was working for you has since grown stale. No matter what caused the well to run dry, there are always new methods to try when it comes to lead generation. Here are five effective ways to … (2 comments)
lead generation: How to Become the “Go To” REALTOR in Your Town
- 09/15/16 12:16 AM
Do you have a favorite pizza parlor? One that you naturally call on pizza night without even considering another place? Or maybe for you, it’s a favorite bakery that you visit for every special occasion, or a preferred salon where your hair stylist knows you by name. How would you like to be THE “go to” real estate agent in your neighborhood? The agent who is the first one that comes to mind when your contacts are in need of a Realtor? Better yet, just like you likely sing the praises of your favorite pizzeria to your friends and neighbors, how would you … (30 comments)
lead generation: The Least Effective Ways to Prospect in Real Estate
- 11/27/15 01:29 AM
As a real estate agent, you probably understand the importance of prospecting if you want to generate more quality leads. Whether you enjoy prospecting or not (that’s a whole different topic), there’s no denying its effectiveness as one of the best ways to generate leads. But how can you be sure you’re prospecting as effectively as possible? The last thing you want to do is prospect in a nonproductive way that wastes your precious time. If you want to get the most out of your time spent prospecting, make sure you avoid what not to do, below. You only do one or two prospecting … (4 comments)
lead generation: How Many Lead Contacts Does it Take to Create a Client?
- 08/17/15 04:37 AM
Leads are an important part of any real estate agent’s business. Yet too often, leads are mismanaged and not given the proper attention. It’s amazing when you think about it – some agents will spend a fortune on websites and SEO, for the purpose attracting and capturing leads…and then do very little with them! The fact is, it isn’t enough to make 2 or 3 contact attempts. Your leads may not convert after 4 or 5 contacts, either. By this point, it’s easy to become frustrated and assume that your lead is a dud. After all, if your leads were truly ready … (1 comments)
lead generation: The 7 Deadly Sins of Real Estate Referral Marketing
- 03/01/15 11:58 PM
Like most real estate agents, you likely have a busy schedule – more hectic, in fact than most other independent professionals. You have a lot of balls in the air. You’re juggling meetings, hosting open houses, fielding offers, making phone calls, and plowing through paperwork. It’s very easy to miss something and inadvertently create roadblocks to your own success without realizing it. Referrals are one of the most valuable assets to your real estate business. They are high-quality leads that often lead to sales. But many real estate agents are missing the mark when it comes to referral marketing. These 7 … (2 comments)
lead generation: Real Estate Prospecting Ideas
- 02/24/15 11:22 PM
Does the very thought of real estate prospecting make you shudder? If so, you aren’t alone. For many REALTORS® prospecting is a necessary evil, one that is all too easy to postpone and drop to the bottom of your to do list. Yet the majority of real estate professionals are hungry for more quality leads, more of those truly motivated buyers and sellers. Real estate prospecting is one of the best ways to generate more real estate leads. It can be time consuming, but it’s an exciting endeavor! We’ve compiled some of the best real estate prospecting ideas to help you … (2 comments)
lead generation: Best Way to Generate Real Estate Leads
- 12/03/14 10:27 PM
It’s likely the foremost question on every real estate agent’s mind… what is the best way to generate more leads and make more sales? IXACT Contact partner and real estate coach Richard Robbins tackles the question with his expert insight. Richard writes: I’ve been asked more times than I can count over the years what the “secret” is to real estate success. And while there are a lot of ingredients in the recipe, I can tell you that there’s one that surpasses all the others: generating a consistent supply of good quality leads. Real estate isn’t a consumable. The average person only needs … (0 comments)
lead generation: How to Stay Busy This Winter in Real Estate Sales
- 11/27/14 12:10 AM
Let me guess, during the spring and summer months you hardly have time to catch your breath. Then when the holidays roll around suddenly your calendar opens up, meetings are sparse and the phone quiets down. How do you stay busy and continue generating real estate leads through the winter months? The holiday season is actually one of the best times of year to generate leads and it can be a lucrative time for home buyers to find their dream home. Making the most of the winter can mean you’ll be reaping what you’ve sown all through the upcoming year. You … (1 comments)
Enjoy our tips and ideas on how to create a successful referrals-based business using a real estate CRM. Keeping in touch, building relationships, generating new leads, and staying organized and in control - we cover it all, and more!
The blog posts are written by myself and other members of the IXACT Contact team.
It’s no great secret that for your real estate business to continue to thrive you need to continue to generate leads. But it isn’t always easy to come up with fresh ways to do that. So, what do you do? We’ve outlined 4 tips to keep those sales leads coming in.
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