real estate sphere of influence: The 3 Things All REALTORS® Need to Be Doing to Grow Their Business
- 10/02/14 01:38 AM
You may feel a bit overwhelmed with all the advice you get about what you should or shouldn’t be doing for your business. Maybe you can only implement a few changes and need to figure out which are the really important ones to focus on and which ones you can put on the backburner for the time being. In this post I’ll discuss three big points to think about. Each one will greatly affect your overall business success. 1. Focus on retention more than acquisition It costs five times less money and energy to retain an existing client than to acquire … (18 comments)
real estate sphere of influence: Real Estate Marketing Ideas
- 09/16/14 05:13 AM
If you’re looking for some great real estate marketing ideas, you’ve come to the right place! In this post I’m going to outline four of my top ideas for promoting yourself and your business, staying top of mind, and establishing trust and credibility with your real estate sphere of influence (SOI). 1. A monthly real estate newsletter Make sure your CRM for REALTORS® includes a professionally designed and written monthly real estate e-Newsletter. This way, you can benefit from a fantastic way to stay in touch with your database without having to pay an extra fee to a newsletter company or spend hours writing … (4 comments)
real estate sphere of influence: 8 Incredible Stats about Real Estate Referrals
- 06/11/14 12:11 AM
Recently, Buffini & Company brought some key stats to our attention that we’d like to share with you. All of this information underscores how vital it is to stay in touch with your database and build relationships with those in your real estate sphere of influence (SOI) over time. 1. 82% of all real estate transactions come from repeat and referral business. - Your database of past clients is your most valuable business asset. What are you doing to nurture it in the long haul? 2. 25% of agents generate more than 50% of their business from repeat clients. - If you want to be … (14 comments)
real estate sphere of influence: Satisfied Customers to Loyal Customers – Your Key to Real Estate Sales Success
- 12/31/13 03:25 AM
In this blog post, top real estate virtual trainer and IXACT Contact affiliate, Pamela Cendejas, explains how to turn satisfied customers into loyal ones – the kind of clients who bring you referrals and repeat business, year after year. As you’ll read, communication and keeping in touch is key. Be sure to use your real estate contact management software to take a multi-channel communications approach and automate some of the work involved in maintaining contact and building long-term relationships with your sphere of influence. Enjoy the article: In your business approach, do you strive to have satisfied customers or are you going beyond “satisfied” to … (0 comments)
real estate sphere of influence: 3 Reasons Why You Need a Real Estate CRM
- 08/29/13 12:22 AM
The 2013 California Home Buyer Survey just came out and the data is interesting! The one thing that stood out to us is that the top three reasons clients were dissatisfied with their agent all revolved around communication. And one of the key benefits of using a real estate CRM is that it helps you to ensure you’re communicating effectively with your sphere of influence (SOI). Here are the top three reasons for dissatisfaction with an agent: Slow response times – 82% Ineffective/ inefficient communication – 48% Undesirable communication methods – 43% If you want to improve on your communication, you need a real estate … (2 comments)
real estate sphere of influence: The Abundance Myth Dispelled
- 05/16/13 05:19 AM
I particularly like the post below from real estate coach and trainer Richard Robbins because of how it highlights the importance of adding value to your sphere of influence (SOI) over time. Many REALTORS® understand the value of keeping in touch with past clients but don’t realize the significance of actually “adding value.” Here’s how to add value to your relationships with clients and past clients: 1. Send out a monthly real estate newsletter that’s packed with great tips and advice for homeowners. The best real estate contact management software, such as IXACT Contact, will come with a professionally written and designed monthly e-Newsletter … (2 comments)
real estate sphere of influence: 6 Tips to Building Relationships and Getting More Sales in Real Estate
- 10/19/12 01:25 AM
Below is a re-blog from IXACT Contact affiliate, real estate trainer, and author of Sell With Soul, Jennifer Allan-Hagedorn. Note that your IXACT Contact real estate contact management software is essential to managing your “keep in touch” activities with your sphere of influence (SOI) and ensuring that you build long-lasting relationships over time. Enjoy the article: The more people who KNOW you, LIKE you, and TRUST you, the more successful you’ll be. Simple as that. So, how do you get yourself more of these people who know you, like you and trust you? 1. “Impress One Person a Day” If you … (4 comments)
real estate sphere of influence: 5 Surefire Steps to Getting More Leads, Referrals, and Repeat Business
- 10/17/12 11:19 PM
Like many REALTORS®, you probably have some sort of contact list, but you’re not really sure how to use that list to grow your business. Perhaps you have a contact list in Microsoft Outlook or Google Gmail, but it’s really just a glorified address book. You’ve heard about how successful agents leverage their contact database to generate leads, encourage referrals, and build a loyal clientele, but you’re not clear on exactly how to go about doing this. If this sounds like you, read on! This blog post will show you the specific steps you need to take in order to become a … (15 comments)
real estate sphere of influence: Use Your Real Estate Sphere of Influence to Double Your Income
- 10/04/12 03:48 AM
Today I want to share with you an article by internationally recognized business coach, Dr. Maya Bailey. The article offers some great advice on how you can make the most of your real estate database and get it working for you. Remember, with a good real estate contact management software, you can group your sphere of influence (SOI) into A, B ,C, and D groups like Maya suggests. You can also easily keep track of your communication history with each contact and remind yourself who to call and when. Enjoy the article. Your sphere of influence can be the greatest … (4 comments)
Enjoy our tips and ideas on how to create a successful referrals-based business using a real estate CRM. Keeping in touch, building relationships, generating new leads, and staying organized and in control - we cover it all, and more!
The blog posts are written by myself and other members of the IXACT Contact team.
You may feel a bit overwhelmed with all the advice you get about what you should or shouldn’t be doing for your business. Maybe you can only implement a few changes and need to figure out which are the really important ones to focus on and which ones you can put on the backburner for the time being. In this post I’ll discuss three big points to think about. Each one will greatly affect your overall business success.
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