marketing tips: Remember, Your Time Is Never Free
- 02/01/13 05:33 AM
As real estate virtual assistants, we are often asked about the benefits of using our services. Since we work virtually for industry professionals all over the country, many are skeptical. The most common question that we get is, “Isn’t it more effective for me to hire an in-office assistant?” In some cases, yes, having someone in-office might be what works for you. The main response that we give is, “Your time is never free.” What do we mean by that, exactly? Well, let’s consider a few things. Sure, social media sites, some listing marketing sites, and marketing efforts that you use … (2 comments)
marketing tips: Kick Procrastination to the Curb!
- 01/15/13 04:56 AM
Be honest: How much of your work stress is related to procrastination? Are you one of those people that procrastinate regularly and find reasons to rationalize it? Part of it is that some produce their best work when they’re under pressure and have a tighter deadline, but the bigger, more truthful fact of the matter is that most are just easily distracted. Sometimes, when there’s something that people really need to get done, they opt to do the easier tasks first than tackle the big project, or they decide “this can wait until tomorrow.” The description above is one I’m sure … (15 comments)
marketing tips: Create Eye-Catching CTAs!
- 11/13/12 06:53 AM
One of the most important elements of your website are your call-to-actions. They are what create lead generation from your online presence. This has also become incredibly important on your Facebook page, too. With the Timeline layout, you have the ability to create custom CTAs on your Facebook page that you can showcase to your fans immediately, and they can match the branding of your timeline! Within these two major online marketing mediums, call to actions have become imperative to their success. Many still struggle, however, with making their CTAs eye-catching and creative. This is where your real estate virtual assistant … (0 comments)
marketing tips: Picture This! A Simple Way to Boost Your Real Estate Image
- 11/05/10 10:19 AM
Whether we like it or not, “image” in the real estate industry is a factor. Now, in some cases this can be the stereotypical glamorous agents we see on real estate reality shows. However, the vast majority of agents aren’t confused for models and wouldn’t think of pursuing an acting career. So, this poses the question: How can the average agent enhance their image in the industry? The answer? A unique, professional and memorable headshot. It’s seem easy... maybe a little too easy, but how you present yourself speaks volumes about how you present your business. People notice. Recently, Stacey Harmon … (7 comments)
marketing tips: Keep the Spark with Your Sellers Alive....Even After the Honeymoon!
- 05/21/10 08:54 AM
It starts off as somewhat of a whirlwind romance... You find those looking to sell their homes, you woo them with the high tech marketing, eye-catching brochures and your impressive stats. They’re hooked. After contracts are signed, the honeymoon phase begins with countless open houses and promising leads, but then something changes...
After a few months of their home sitting on the market, sellers get restless. The excitement of a big sale and the initial marketing campaign wears off and they are left wondering what’s going on. Oftentimes, this is where the phone calls begin to become a little … (2 comments)
marketing tips: In times like these, free is good!
- 03/13/09 09:22 AM
I’m sure you’ve seen the advertisements from Lowe’s in most of the trade magazines. It is exclusively for REALTORS® as part of the NAR’s REALTOR® Benefits Program. In short, you sign-up for the service, upload your contact information, company logo, and your photo. You’re then given an easy to use administrative panel where you can enter the mailing address of your contacts (think SOI, or your clients after they’ve purchased a home). There is also an import so you can import mass amounts of contacts rather than type them all up. You are able to target the mail piece somewhat to … (5 comments)
As real estate virtual assistants, we are often asked about the benefits of using our services. Since we work virtually for industry professionals all over the country, many are skeptical. The most common question that we get is, “Isn’t it more effective for me to hire an in-office assistant?” In some cases, yes, having someone in-office might be what works for you. The main response that we give is, “Your time is never free.”
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