seo strategies: Do Click-Through Rates Affect Google Search Rank?
- 02/26/19 09:45 PM
When someone finds your real estate website in a Google search, and clicks on your site link, does it give your website an automatic SEO boost? The impact of click through rates (CTR) on search engine ranking has been debated for years. Here's why the debate rages on - and what Google has confirmed. Google has said repeatedly that click-through rates do not give websites any SEO benefit. Despite this, web developers once theorized that CTR mattered for SEO, and would employ people to click on their website links from within search engines. This practice was not effective for SEO. However, it … (1 comments)
seo strategies: Why Real Estate Agents Need Online Reviews
- 09/14/15 04:01 PM
Just how important are online reviews? According to Entrepreneur magazine, a 2014 survey shows that 88% of consumers used online reviews when evaluating a product, business or service. Among surveyed consumers, 72% of them were more likely to trust a business that had positive reviews! Most often, consumers are turning to online reviews for public opinion on restaurants, medical providers, hotels and car dealers. According to review analytics by BrightLocal, online reviews for real estate agents represents a modest, but growing segment, with 12% of consumers using online reviews to choose real estate services. Positive online reviews help provide name recognition, professional reputation and new business. … (0 comments)
seo strategies: All Real Estate is Local - and so is SEO!
- 06/29/15 09:28 PM
Real estate professionals know that all markets are local, and there is no one-size-fits-all when it comes to market conditions. The same is true for search engine optimization and Google search results! What's local is now what's important. We're going to share some SEO insights from Entrepreneur.com to help you take advantage of this! As of Google's "Pigeon" algorithm update in 2014, Google searches have given more priority to local business. A brand's history and industry authority still count. But there is a built-in assumption that when a user searches for a product or service, the most relevant results are those close to … (4 comments)
seo strategies: Killer SEO Results in Only 6 Months? YES.
- 02/09/15 09:53 PM
There's no such thing as an overnight success in SEO. Great search engine optimization requires content updates, targeted keywords, and a robust website that indexes your data with Google and other search engines. It also takes time and patience. If someone promises you a fast SEO fix, they might be using "black hat" techniques that could cause Google to boot your site into oblivion. Or, they might be selling you an expensive ad package in lieu of actual SEO work. In both cases, nothing of substance is being offered to your visitors - which hurts your online reputation. Without giving away … (0 comments)
seo strategies: 5 Compelling Reasons to Use Google Plus in Your Social Media Strategy
- 05/31/12 06:28 AM
Recently, Bob Stewart of Active Rain talked about the importance of Google Plus. In fact, Bob said that Google Plus is something you can’t live without! To see if that’s true, we’re sharing the best of Bob’s presentation along with our own insights!Google Plus is Google’s answer to Facebook. These two web titans are in a battle for online traffic, coming in at number 1 and 2 respectively. Here’s how they stack up in social media: • Facebook: 845 million users• Google Plus: 100 million users Google Plus was first released in July 2011. In less than a year, Google Plus … (7 comments)
When someone finds your real estate website in a Google search, and clicks on your site link, does it give your website an automatic SEO boost? The impact of click through rates (CTR) on search engine ranking has been debated for years. Here's why the debate rages on - and what Google has confirmed. 
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