best blogging practices: Is Your Marketing Voice Active or Passive?
- 05/10/16 08:54 AM
Have you ever read something that “should” be good and informative, but it was so boring that you just couldn’t keep your mind from wandering? You can probably blame passive voice. If you’re like me you probably forgot all those grammar terms from High School. After all, you don’t exactly go around discussing “voice” or “tense” and diagramming the sentences you read in the newspaper. But you do know what sounds good. You know the difference between a narrative that sounds dead and one that has life. Some of the definitions of the word “passive” are “lacking in energy or will”
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