real estate follow up: When NOT to follow up on a lead
- 04/30/20 11:06 AM
Do you have lead capture forms on your website? If so, how quickly do you respond?
Hopefully, you can’t always respond immediately. If you could, it would mean you didn’t have any clients who need your attention.
But unless you’re ill or injured, you can respond within a few hours, or at least within a day.
Perhaps, after reading the statistics that say a lead goes from hot to cold within an hour, you don’t bother. I think you should – and you should do it as quickly as possible. Even two days later is better than nothing.
But if you wait too long... … (37 comments)
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Do you have lead capture forms on your website? If so, how quickly do you respond?
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